Kubaka Ubucuruzi bwawe OS: Nigute wasimbuka igiciro cyibikorwa

Umugani wa miriyoni-y'amadolari ya OS y'ubucuruzi

Mu myaka ibarirwa muri za mirongo, ijambo "Sisitemu yo Gukora Ubucuruzi" ryahujije amashusho yerekana ibintu byinshi, software ya monolithic software ikomoka mu bihangange nka SAP cyangwa Oracle. Izi sisitemu zasezeranije guhuza ibice byose byisosiyete, uhereye kumibare yabakiriya kugeza kumurongo, ariko byaje bifite igiciro gitangaje - akenshi kikaba kigera kumibare itandatu cyangwa irindwi kugirango ishyirwe mubikorwa, uruhushya, hamwe no gukomeza kubungabunga. Uku kuri kwashyize OS yukuri, ihuriweho nubucuruzi idashobora kugera kubucuruzi buciriritse n'ibiciriritse, bikabasigira guhuza akajagari keza ka porogaramu zaciwe nka QuickBooks yo kubara ibaruramari, Gusto kumushahara, hamwe na CRM y'ibanze nka HubSpot yubusa. Gucamo ibice bikora silos yamakuru, byica umusaruro, kandi bikabuza gukura.

Ariko ibibanza byahindutse muburyo. Kuzamuka kwa comptabilite, APIs, hamwe na SaaS ya modular modular byahinduye ikoranabuhanga. Uyu munsi, ntukeneye ingengo yimishinga kugirango wubake OS ikomeye, ifatanye. Ukeneye ingamba nziza. Mugukoresha ibikoresho bigezweho, bihendutse bigenewe kwishyira hamwe, ubucuruzi burashobora noneho guteranya sisitemu yimikorere yabapimye hamwe nabo, nta guhungabana kwamafaranga. Urufunguzo rugenda ruva mubitekerezo byo kugura igisubizo kimwe, gihenze cyo gufata ingamba zo kubaka urusobe rwibinyabuzima rworoshye, ruhujwe.

Ihuriro nka Mewayz riri ku isonga ryiri hinduka. Hamwe na 207 module ikubiyemo ibintu byose kuva CRM na fagitire kugeza HR hamwe nisesengura ryambere, itanga ibice byubaka OS yuzuye. Uhereye ku cyiciro cyubuntu no gupima gahunda zishyuwe hagati y $ 19 na $ 49 buri kwezi, byerekana ko kwishyira hamwe gukomeye bitakiri ibintu byiza byateganijwe kuri Fortune 500. Aka gatabo kazakunyura mu ntambwe zifatika zo kubaka OS yawe bwite idafite ingengo y’imari.

Nuburyo bukuru bwimikorere ya sosiyete yawe - urubuga ruhuriweho ruhuza abantu bawe bose, inzira, namakuru. Igikorwa cyacyo nyamukuru ni ugusenya inzitizi zamakuru. Iyo kugurisha kwawe, imari, hamwe nitsinda ryibikorwa bikora uhereye kumurongo umwe wamakuru wigihe, gufata ibyemezo birihuta kandi byukuri. Ibisobanuro birambuye kuri CRM bihita byerekana amagambo muri fagitire, kandi iyo bimaze kwemerwa, umushinga uhita ugaragara kubitsinda. Uru rugendo rutagira akagero nicyo kiranga OS ikora neza. Ibi byari bikomeye, bisabwa imyaka yo kubishyira mubikorwa, kandi byari bizwi ko bigoye kubihindura. Uburyo bugezweho ni modular. Aho kugirango porogaramu imwe nini, ukoreshe urutonde rwihariye, rushobora gukorana rushyikirana binyuze muri APIs. Ibi bisa no kubaka n'amatafari ya Lego aho gushushanya igishusho kiva kumurongo umwe wa marimari. Birihuta, bihendutse, kandi byemerera guhuza n'imihindagurikire y'ikirere uko ubucuruzi bwawe butera imbere.

Intego y'ibanze ni ukugera ku isoko imwe y'ukuri. Iyo umukiriya yishyuye, igihe cyumushinga, hamwe namateka yingoboka byose birashoboka kuva kumwanya umwe, ukuraho urujijo no kugabanya amakosa. Uku kwishyira hamwe bigira ingaruka kumurongo wo hasi. Ubushakashatsi bwakozwe na Nucleus Research bwerekanye ko CRM ihuza yonyine isubiza $ 8.71 kuri buri dorari ryakoreshejwe. Ongera ibyo mubikorwa byawe byose, kandi ROI ya OS yubucuruzi yubatswe neza iba idashidikanywaho. Iri genzura nintambwe yambere ikomeye. Tangira utondekanya porogaramu zose porogaramu ikipe yawe ikoresha. Ntutondeke gusa ibigaragara nka imeri na comptabilite; shyiramo ibintu byose uhereye kubikoresho byo gucunga imishinga nka Asana kugeza kuri porogaramu zitumanaho nka Slack ndetse n'impapuro zerekana urupapuro zikoresha kugirango zuzuze icyuho. Ugereranije ubucuruzi buciriritse bukoresha porogaramu zirenga 100 SaaS, inyinshi murizo ntizihuza.

Ibikurikira, menya ingingo zingenzi zibabaza. Kora ibibazo n'abayobozi b'amashami hamwe nabakoresha-nyuma. Ibibazo bikunze kuboneka birimo:

• Igitabo cyandikishijwe intoki: Ese abakozi bakopera kandi bakandika amakuru kuva kuri fagitire muri porogaramu y'ibaruramari cyangwa ku ifishi iyobora muri CRM? Ibi bitakaza umwanya munini kandi bitangiza amakosa.
• Raporo idahuye: Ese umubare witsinda ryitsinda ryinjira ntirigera rihura numubare wimari? Iki nikimenyetso cyambere cyamakuru atuye muri sisitemu zitandukanye.
Shyira imbere gukemura ibibazo bibabaza cyane kandi bitwara igihe mbere. Ntabwo ari ugushaka igikoresho kimwe gikora byose neza; ni ugushakisha uburyo bworoshye bwo guhuza bushobora guhuza byoroshye nibindi bikoresho byiza-by-ishuri (umuvugizi). Ubu buryo bwa hub-kandi buvugwa nuburyo buhenze kandi bukomeye.

Hub yawe igomba kuba sisitemu ifite amakuru yawe yubucuruzi akomeye - mubisanzwe, iyi ni CRM yawe cyangwa urubuga rwibanze. Shakisha ihuriro rifite ibintu bibiri byingenzi biranga:

1. saba. Noneho, ukoresha API yayo (igiciro cyamadorari $ 4.99 kuri module ihujwe) kugirango uyihuze nibikoresho byawe byihariye, nkurubuga rwihariye rwa e-ubucuruzi cyangwa urwego rwo hejuru rwisesengura. Ibi biguha ibyiza byisi byombi: sisitemu yibanze ihuriweho hamwe nuburyo bworoshye bwo gushyiramo ibisubizo byihariye.

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   Ubucuruzi bugezweho bwa OS bugezweho ntabwo ari monolith; ni ihuriro rikuru rifite imvugo yihariye, byose bivugana nta nkomyi. Kugerageza gukora icyarimwe icyarimwe bizagutera kurenza urugero no guta ingengo yimari. Kurikiza ubu buryo bwicyiciro. Kubucuruzi bwinshi, ibi ni ugucunga amafaranga nabakiriya. Shyira mubikorwa bya hub yibanze ya CRM hamwe na fagitire. Kwimura abakiriya bawe hamwe nimishinga ikora muri CRM. Shiraho inyemezabuguzi ya fagitire hanyuma uyihuze na progaramu yawe yo kwishyura (urugero: Stripe, PayPal). Intego hano ni ukugira sisitemu ikora kubikorwa byawe bikomeye. Koresha urwego rwubusa rwurubuga nka Mewayz kugirango ugerageze iki cyiciro nta bwitange bwamafaranga. Koresha ibikoresho byikora kugirango uhuze hub yawe nibindi bikorwa. Kurugero:

   • Huza ifishi yawe yo gufata-gufata kugirango uhite ukora imikoranire mishya muri CRM yawe. ikosa. Ongeraho module ya HR & umushahara wo kuyobora abakozi, cyangwa module yo gucunga amato niba ufite ibinyabiziga bya sosiyete. Shyira mubikorwa isesengura kugirango ubone ubushishozi bwimbitse uhereye kumakuru yawe ahuriweho. Igiciro gikomeza gucungwa kuko urimo gukora modules imwe murimwe, akenshi kumadorari make kumwezi buriwese, aho kwishyura ibicuruzwa byose birimo.

     Koresha APIs na Automation kuri bije

     Uburozi bwa OS igezweho yubucuruzi iri muri APIs. API mubyukuri ni urutonde rwamategeko yemerera porogaramu zitandukanye zo kuganira. Ntukeneye itsinda ryabateza imbere bihenze kugirango ubakoreshe. Ibibuga byinshi bitanga "integuza" zabanje kubakwa zikoresha imiyoboro ya API kuri wewe ukanze byoroshye. Batanga interineti igaragara kugirango bakore akazi (urugero, "Iyo ibi bibaye muri App A, kora muri App B") utanditse umurongo umwe wa code. Ibi biha imbaraga abakoresha ubucuruzi kubaka imbaraga zikomeye zaba zisaba umushinga wa IT-mibare itandatu mu myaka icumi ishize. Igiciro mubisanzwe ni buri kwezi kwiyandikisha $ 20- $ 100, igice cyiterambere ryigenga. Dore ibyo ubucuruzi busanzwe bwibonera mumwaka wambere:

     • Kuzigama igihe cya 15-20%: Gutangiza amakuru yintoki no kwinjiza imirimo isubiramo amasaha buri cyumweru kugirango abakozi bibande kumurimo ufite agaciro gakomeye.
     • Kugabanya gukoresha software: Aho kwishyura ibikoresho bitanu bitandukanye, urashobora kurihira urubuga rumwe rufite modul eshanu.
     Umukiriya umwe ucuruza yabonye ibicuruzwa byiyongereyeho 12% nyuma yo guhuza e-ubucuruzi bwabo hamwe namakuru ya CRM, yemerera kuzamurwa mu ntera.
     • Ongeraho ishami rishya cyangwa kwinjira mumasoko mashya bivuze gusa gukora module nshya, kutanyura muri software ibabaza.
     Ikoranabuhanga ryacitsemo ibice ni inanga ikomeye yo gukura. Mugihe cyo kubaka OS yubucuruzi ifite ibikoresho bihendutse, bigezweho, ntabwo ubika amafaranga gusa - uba wubatse urufatiro rwo guhanga udushya. Ubu buryo buragufasha gukora igerageza, guhuza n’imihindagurikire y’isoko, kandi ugashyiramo nta koranabuhanga rishya nka analyse iterwa na AI uko iboneka. Igihe cya sisitemu yimishinga idashobora kurangira. Ejo hazaza ni mubucuruzi bwubwenge buhagije bwo kwiyubaka.

     Ibibazo bikunze kubazwa

     Ni irihe tandukaniro nyamukuru riri hagati ya ERP gakondo na OS y'ubucuruzi igezweho?

     ERP gakondo ni software imwe, monolithic software suite ihenze kandi ikomeye. Ubucuruzi bugezweho bwa OS ni uburyo bworoshye, bwibinyabuzima bwibinyabuzima bya porogaramu zahujwe zubatswe hafi ya hub rwagati, bigatuma bihendutse cyane kandi bigahinduka mubucuruzi butera imbere.

     Nshobora rwose kubaka OS ya Business nta bumenyi bwa code?

     Rwose. Ihuriro nka Mewayz ritanga nta-code yubaka ibyuma byubaka kandi byabanje kwinjizwa hamwe nibikoresho nka Zapier, bikwemerera guhuza porogaramu zitandukanye no gutangiza ibikorwa byakazi mumashusho, utanditse kode iyo ari yo yose.

     Mubusanzwe bisaba amafaranga angahe kubaka OS ya Business hamwe nubu buryo?

     Ibiciro birashobora gutangira $ 0 ukoresheje urwego rwubusa nubunini buteganijwe. Ubucuruzi busanzwe bushobora gukoresha hagati y $ 50 na $ 200 buri kwezi kumurongo wibanze hamwe no guhuza ibikorwa, igice cyibiciro bya software ikora.

     Ni irihe kosa rikomeye ugomba kwirinda mugihe wubaka OS y'ubucuruzi?

     Ikosa rikomeye nukugerageza kubaka icyarimwe. Tangira hamwe nububabare bukomeye cyane (nka CRM na fagitire), ubone gukora neza, hanyuma buhoro buhoro wongereho modul nyinshi na automatike mubice.

     Bifata igihe kingana iki kugirango ubone inyungu ku ishoramari (ROI)?

     Ibigo byinshi bitangira kubona ROI mugihe cyamezi 3-6 binyuze mugihe cyo kuzigama uhereye kuri automatike, kugabanya abiyandikisha muri software, no kunoza imikorere mubikorwa byingenzi nko kugurisha no kwishyuza.

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