Ukusuka kwisiphithiphithi ukuya kuLawulo: Indlela amaShishini eNkonzo ekugqibeleni abeka ngayo kumbindi wokuqeshwa, iintlawulo, kunye nabaxumi

UMthetho wokuHlanganisa iShishini leNkonzo: Kutheni yonke into ivakala isasasazekile

Dibana noSarah, oqhuba ishishini lokunyamekela izilwanyana ezikhulayo. Intsasa yakhe eqhelekileyo ibandakanya: ukujonga iKhalenda kaGoogle malunga nokuqeshwa, ukuskrola kwimiyalezo ye-WhatsApp yezicelo zabathengi, ukungena kwi-Square ngeentlawulo zayizolo, kunye nokukhangela kwi-Gmail ngeenkcukacha zomthengi. Ngentsimbi ye-10 AM, sele etshintshe phakathi kwee-apps ezintandathu ezahlukeneyo—kwaye akakaqalisi nokuqeqesha inja yokuqala.

Oku kuqhekeka akuphelelanga nje kuSarah. Amashishini eenkonzo-ukusuka kubacebisi kunye nabanyangi ukuya kwiikontraka kunye neengcali zobuhle-zihlala zibika ukuchitha iiyure ze-15-20 ngevekinje ngolungelelwaniso lolawulo. Iindleko zokwenene? Ukuphoswa kwamadinga (umyinge we-12% yexesha elibhukisiweyo), ulibaziseko lwentlawulo (i-30% yee-invoyisi ezihlawulwe kade), kunye nokudandatheka komxumi okuchaphazela ngokuthe ngqo ukugcinwa.

"Ngethuba siye sayeka ukuphatha amadinga, iintlawulo, kunye neenkcukacha zabaxumi njengeengxaki ezahlukeneyo kuxa ishishini lethu laye laqatsela." — UMarcus Chen, uMnikazi weFranchise yeNkonzo yasekhaya

Yiyiphi iNkonzo yeeNkonzo eziLandelayo ngokwenene (Kwaye Kutheni iindlela zeMveli zisilela)

Iintsika ezintathu zeMisebenzi yeNkonzo

Amashishini eenkonzo alawula ngokusisiseko iinkqubo ezintathu ezidibeneyo: ixesha (izithuba), imali (intlawulo) kunye nobudlelwane obuqinileyo (iintlawulo), kunye nobudlelwane (iintlawulo). Xa ezi nkqubo zisebenza kwi-silos, ishishini lisebenza ngee-blindspots. Imbali yentlawulo yomxhasi kufuneka yazise ngokubaluleka kokuqeshwa kwabo. Ukuqeshwa kwabo rhoqo kufuneka kubangele umvuzo wokunyaniseka. Kodwa xa idatha ihlala kumaqonga ahlukeneyo, olu dibaniso aluze lwenzeke.

Iindlela zesintu aziphumeleli kuba zenza into esiyibiza ngokuba 'data lag'—ukulibaziseka phakathi kwesenzo esikwinkqubo ethile kunye nohlaziyo lwayo kwenye. Umzekelo: umxhasi uhlawula nge-transfer yebhanki ngoLwesibini, kodwa umgcini-ncwadi akayiphawuli ukuba uyifumene kude kube ngoLwesine. Ngeli xesha, iqela lenkonzo libona umxhasi 'njengongahlawulwanga' kwaye libaphatha ngokufanelekileyo. Isiphumo? Iincoko ezingathandekiyo kunye nentembeko eyonakalisiwe.

Iindleko zokwenyani zeeNkqubo eziKhutshiweyo

• Ukuvuza kwexesha: Imizuzu engama-45 yonke imihla echithwe ungqamanisa iikhalenda ngesoftware yokuhlawula
• Ilahleko yengeniso:I-7% yokubhukisha okunokwenzeka elahlekileyo ukubhukisha kabini okanye ukucwangciswa kweempazamo Client%2 yeempazamo Client eekucwangcisweni kwe abathengi baxela ukukhungatheka ngokuba nokuphinda ulwazi lwabo
• Ukukhula kwesilingi: Amashishini asebenzisa i-4+ eyahlukileyo izixhobo plateau kumyinge 3 abasebenzi

I-Centralized Approach: One Platform to Rule them All

Centralization ayikho malunga nokufumana 'ibhulethi yomlingo' malunga nokufumana i-'magic bullet 'isixhobo sokuphatha amava axubeneyo njenge-philosoions yokuphatha amava abaxhasi. Xa umenzi weenwele unokubona ukuba umxhasi wabo we-2 PM ukhetha ukuqeshwa kwangokuhlwa, uye wachaza ngokuqhubekayo i-20%, kwaye ukhankanye ukufuna i-balayage kwixesha elizayo-konke ngaphakathi kwesikrini esifanayo-bahambisa inkonzo yobuqu eyakha ukunyaniseka.

Utshintsho lwezobuchwepheshe oluvumela oku kukunyukaiinkqubo zokusebenza zoshishinokunokuba izisombululo zamanqaku. Endaweni yokuthenga isixhobo sokucwangcisa, emva koko iprosesa yentlawulo, emva koko iCRM, amashishini ngoku izisombululo zeqonga apho iimodyuli zinxibelelana ngokwemvelo. Impembelelo yezemali inokulinganiswa: amashishini abeka embindini ingxelo 31% ukusetyenzwa kwentlawulo ngokukhawuleza kunye 28% iimpazamo ezimbalwa zokucwangcisa ngaphakathi kwikota yokuqala.

Ukuphumeza i-Centralization: ISikhokelo seNyathelo ngeNyathelo

Inyathelo 1: Uphicotho-zincwadi Lwakho lwangoku loLwahlulo

Yiba ngokuthe ngqo inkqubo yoLwahlulo lwangoku. Yenza ispredishithi esilula esinemiqolo: Umsebenzi (ucwangciso), Isixhobo esiSetyenzisiweyo (iKhalenda kaGoogle), Iindleko ($0), Ixesha elichithwe ngeVeki (iiyure ezi-3), kunye neeNqaku zePain (ukubhukisha kabini). Uninzi lwamashishini afumanisa ukuba asebenzisa izixhobo ze-5-8 abangazange baqaphele ukuba ziyimfuneko.

Inyathelo 2: Khetha iSicwangciso sakho se-Centralization

1. I-All-in-One Platform:Izisombululo ezifana neMewayz zibonelela ngeemodyuli ezidibeneyo ezabelana ngedatha ngokuzenzekelayo
2. I-Hub kunye ne-Integrations engundoqo ye-API kunye ne-API edibeneyo yokudibanisa kunye neqonga elikhethekileyo: izixhobo
3. INkqubo yoBuilt-Built:Kumashishini anemisebenzi ekhethekileyo yokusebenza, ukwakha amaqonga aphezulu aguquguqukayo

Kuninzi lwamashishini eenkonzo, indlela esebenza ngayo yonke into ibonelela ngeyona ndlela ikhawulezayo yokudityaniswa nelona tyala lincinci lobugcisa.

Inyathelo lesi-3: Hambela ngeZigaba, Hayi Kanye Kanye

Qala ngeyona ndawo ibuhlungu kakhulu—edla ngokuba yishedyuli yokuqeshwa—kwaye ufuduse loo msebenzi kuqala. Qhuba inkqubo entsha ngokuhambelana nendala iiveki ezimbini ukwakha ukuzithemba. Emva koko yongeza ukusetyenzwa kwentlawulo, kulandelwa lulawulo lwabathengi. Ukufuduka ngezigaba kunciphisa ukuphazamiseka kwaye kuvumela amaxesha okulungelelaniswa.

Ulawulo lwe-Appointment oluSebenza ngokwenene

Iinkqubo zokuqeshwa ezisebenzayo zenza okungaphezulu kokubonisa ukufumaneka-zithi zinqanda iingxabano, izikhumbuzo ezizenzekelayo, kunye nokusingatha ukuhlengahlengiswa ngaphandle kokungenelela komntu. Iisistim ezingcono zibonelela:

• Ukuzibhukisha komthengi: 67% yabathengi bakhetha ukubhukisha kwi-intanethi ngaphandle kweeyure zomsebenzi
• Buffer time automation: Ukwakha ngokuzenzekelayo ngexesha lokuhamba okanye lokucoca phakathi kwedinga
• Ukuludwelisa uluhlu lokulinda: Ukuzalisa ngokuzenzekelayo iindawo zokulinda ezicinyiweyo>Mul ngokuzenzekelayo ukugcwalisa ngokuzenzekelayo izithuba zokulinda ezicinyiweyo>Mul>li ngokuzenzekelayo ukubonakala: Kumashishini anababoneleli benkonzo abaninzi okanye iindawo

Xa amadinga aqhagamshela ngokuthe ngqo kwiiprofayili zabathengi, ufumana ulwazi olufana: "Lo mxhasi uhlala ebhala ngomzuzu wokugqibela ngoLwezihlanu" okanye "Lo mxhasi uhlala efika kwimizuzu eyi-15 ngaphambi kwexesha-mhlawumbi ubanikeze iindawo zokubeka kwangaphambili. Ulawulo

Ukulandelela intlawulo ephakathi kuguqula indlela amashishini alawula ngayo ukuhamba kwemali. Esikhundleni sokuzibuza ukuba zeziphi ii-invoyisi ezingekahlawulwa, iinkqubo zinokuthi ngokuzenzekelayo:

• Thumela izikhumbuzo zentlawulo kwiintsuku ezi-3 ngaphambi komhla obekiweyo
• Faka iifizi kade ngokungqinelana nomgaqo-nkqubo
• Nikezela ngezicwangciso zokuhlawula iiprojekthi ezinkulu
• Ukuvelisa iingxelo zemali ezibonisa ukuba zeziphi iinkonzo ezinemijikelo yokuhlawula ngokukhawuleza

Ukusebenza ngokubalulekileyo kwiinkqubo zentlawulo, njengemigaqo-nkqubo yentlawulo, njengee-applications ezibaluleke kakhulu, ezifana nemigaqo-nkqubo yokuhlawula, i-applications "idiphozithi efunekayo ukuqinisekisa ukubhukisha" okanye "ukutshaja ngokuzenzekelayo kwimiboniso" -ukunciphisa ukuvuza kwengeniso ngokuphawulekayo.

I-Advantage Model Subscription

Kumashishini enkonzo kunye nabathengi abaphindaphindiweyo, ukubhaliswa kwentlawulo okudityaniswe nokucwangcisa kudala ingeniso eqikelelwayo. Umqeqeshi wokuqina komzimba unokubonelela "iiseshoni ezisi-8 ngenyanga" kunye nentlawulo ezenzekelayo nge-1st. Isistim ilandelela iiseshini ezisetyenzisiweyo, icwangcisa ngokuzenzekelayo ii-makeups kwi-aphoyintimenti ecinyiweyo, kwaye ijongana neproration xa abathengi bephucula okanye benqumama.

Ulawulo loMthengi olwakha ukunyaniseka

Ulawulo lwabathengi kwisistim ephakathi luhamba ngaphaya kolwazi loqhagamshelwano olusisiseko. Iba yiirekhodi ephilayo yohambo lonke lomxhasi. Xa i-massage therapist inokubona ukuba umxhasi ukhetha umsebenzi we-tissue onzulu, une-allergies kwi-oyile ethile, ubhukishe iindibano zabo zokugqibela ezintathu ngoLwesibini, kwaye uhlala ehlawulela imbuyekezo yokuthumela-bahambisa inkonzo yeenkwenkwezi ezintlanu ngaphandle komzamo.

Ezona nkqubo zisebenzayo zolawulo lwabathengi ziquka:

• Ukulandelela imbali yenkonzo:, Zeziphi iinkonzo eziye zabonelelwa ngaliphi iqela,>
• liphi na iqela,>
• ukwabelana: Amanqaku akhuselekileyo anokuthi amalungu eqela angakwazi ukufikelela ("Umthengi okhankanywe kwintlungu yegxalaba-ugxininise kumqolo ongaphezulu")
• Imbali yoNxibelelwano: Zonke ii-imeyile, iitekisi, kunye neefowuni ezifakwe kwindawo enye
• Iprofayili yokukhetha: Ukusuka kumculo okhethiweyo ukuya kwizinto ezikhethwayo zeqondo lokushisa

Isiphawulo sokuSebenza okuPhambili Iinkqubo

Ukutshintshela kwisistim esembindini kufuna ukulandelela iimethrikhi ezifanelekileyo ukuthethelela utyalo-mali. Gxininisa kwezi KPIs:

1. Ukunciphisa ixesha lolawulo: Ithagethi ye-40% yokuncipha kwexesha elichithwe kuququzelelo
2. Amanqaku okwaneliseka kwabathengi:Linganisa ngeemvavanyo zasemva kokuqeshwa
3. Isantya sentlawulo:Iintlawulo zeentsuku ezifunyenweyo:Iintlawulo zeentsuku> kwi-invoyisi>entlawulo kwi-invoyisi>kwi-invoyisi> Ipesenti yemibuzo efumanekayo eye yaba ngamadinga aqinisekisiweyo

Amashishini amaninzi abona i-ROI phakathi kweenyanga ezi-3-6, ngokuyinhloko ngeeyure ezihlawulelwayo ezichithwe ngaphambili kwimisebenzi yolawulo.

Ikamva Lidityanisiwe: Yintoni elandelayo kuShishino lweNkonzo

Utshintsho olulandelayo lolawulo oluphakathi luhamba ngaphaya kokuqeshwa okusisiseko, iintlawulo, kunye nabathengi ukuya ubukrelekrele bokuqikelelwa kweshishini. Iinkqubo kungekudala ziza kukwazi: ukucebisa amaxabiso afanelekileyo asekelwe kwiipateni zemfuno yasekuhlaleni, zilungelelanise ngokuzenzekelayo ukucwangciswa kwabasebenzi ngokusekelwe kwiintsingiselo zokubhukisha, kwaye zikwazi nokuchonga abathengi abasemngciphekweni wokurhwaphiliza ngokusekelwe kwiipatheni zothethathethwano.

Okwangoku, inzuzo yokhuphiswano iya kumashishini eenkonzo aqaphela ubume obunxibeleleneyo bemisebenzi yabo. Amashishini aza kuphumelela ayingawo lawo anezona zixhobo zibalaseleyo ezahlukeneyo, kodwa lawo aneyona nkqubo ibambeneyo ephatha yonke intsebenziswano yabathengi njengenxalenye yobudlelwane obuqhubekayo.

Umbuzo awusekho nokuba ubekwe kwindawo enye, kodwa unokwenza ngokukhawuleza kangakanani utshintsho. Abantu okhuphisana nabo sele besombulula ukuqhekeka kwabo-kwaye baphumelela abathengi abayixabisayo inkonzo engenamthungo.

Imibuzo Ebuzwa Rhoqo

Ithatha ixesha elingakanani ukutshintshela kwisistim esembindini?

Amashishini amaninzi enkonzo agqibezela utshintsho kwiiveki ezi-4-8, kunye neenzuzo ezinkulu zemveliso ezibonakala kwinyanga yokuqala. Ukuphunyezwa ngezigaba kunciphisa ukuphazamiseka kwimisebenzi eqhubekayo.

Yeyiphi eyona mpazamo inkulu eyenziwa ngamashishini xa ebeka kwindawo enye?

Izama ukususa yonke into ngexesha elinye endaweni yokubeka inguqu. Qala ngeyona ndawo yakho ibuhlungu (idla ngokucwangcisa), emva koko wongeze inkqubo yentlawulo, ulandelwa lulawulo lwabathengi.

Ngaba iisistim ezisembindini ziyakwazi ukuphatha ababoneleli ngenkonzo abaninzi okanye iindawo?

Ewe, iiplatifti zangoku ziyilelwe ababoneleli abaninzi kunye neemeko zeendawo ezininzi. Banokulawula iikhalenda ezizimeleyo ngelixa bebonelela ngokubonakala okupheleleyo kubanini bamashishini.

Ngaba abathengi badla ngokusabela njani kutshintsho?

Abathengi ngokubanzi bayakuthakazelela ukwanda kobuchule bomsebenzi kunye nokuba luncedo. I-78% ibika amashishini akhetha amashishini anokubhukisha kwi-intanethi kunye neenketho zentlawulo ezihlanganisiweyo kunalawo asebenzisa iinkqubo zezandla.

Kuthekani ngamashishini anokuhanjiswa komsebenzi okwahlukileyo okungahambelani neemodeli eziqhelekileyo?

Iiplatform ezineemodyuli zezakhiwo zivumela ulungelelwaniso lokuhamba komsebenzi okwahlukileyo. Amashishini ahlala eqwalasela inkqubo ukuba ihambelane neenkqubo zabo ezithile kunokutshintsha imisebenzi yabo ukuze ilingane nesoftware.

Zonke izixhobo zeShishini lakho kwindawo enye

Yeka ukujula ii-apps ezininzi. I-Mewayz idibanisa izixhobo ze-208 nge-$ 49 kuphela / ngenyanga - ukusuka kwi-inventory ukuya kwi-HR, ukubhuka ukuya kuhlalutyo. Akukho khadi letyala elifunekayo ukuze uqalise.

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