Sariyasen dogolen: Jago porogaramuw caman cili musaka lakika bɔli

Stika sɔgɔli min bɛ tɛmɛn sɔngɔko kan

I y' a sɔrɔ . Jago porogaramu kura min bɛ layidu ta ko a bɛna fɛn caman sɛmɛntiya i ka baarakɛcogo la, ka baarakɛcogo ɲɛ, ka laban k’o baarakɛminɛn suguya wɛrɛw bɛɛ fara ɲɔgɔn kan. Kalo o kalo abonné bɛ i ko a bɛnnen don—n’a sɔrɔ a sɔngɔ ka dɔgɔ yɛrɛ ka tɛmɛ i ka sisan furakɛlicogo caman kan. Nka i n’a fɔ jagokɛla ŋana bɛɛ b’a dɔn cogo min na, porogaramu caman cili musaka lakika man teli ka kɛ nimɔrɔ ye min bɛ sɔngɔko ɲɛ kan. O ye iceberg gɛlɛn ye, musaka tilennenw, baarakɛcogo bɔli, ani faratiw fɛɛrɛbɔlenw, minnu bɛ se ka fɛɛrɛ dɔ jigin sanni a yɛrɛ ka daminɛ. Gartner ka sɛgɛsɛgɛli dɔ y’a jira ko porozɛw waleyali porozɛ 50% ɲɔgɔn bɛ tɛmɛ u ka baarakɛnafolo fɔlɔ kan, tuma caman na, o bɛ bɔ baara ni kalan musakaw la minnu ma labɛn.

o musakaw faamuyali tɛ siran sabatili ye ; o ye ka fanga di i ka jago ma walasa ka wuli hakilitigi, fɛɛrɛ tigɛlen kɛ. I kɛra jɛkulu fitinin ye min bɛ bɔ jatebɔsɛbɛnw na ka taa CRM kɛrɛnkɛrɛnnen dɔ la wo, walima i kɛra sɛgɛsɛgɛlikɛla ye min bɛ ERP sitɛmu kɔrɔ dɔ bila a nɔ na, ​​musaka dɔgɔyali ni nafa bonya sariyakolow bɛ to kelen ye. Nin jikuru jugu in bɛna porogaramuw sɛgɛsɛgɛli sɔngɔ lakika bɔ kɛnɛ kan ani ka sigida jɛlen dɔ di, min bɛ se ka waleya walasa i ka taama nata ka kɛ i ka taama ɲuman ye.

porozɛw sɛgɛsɛgɛli musakaw jɔyɔrɔ saba

Yɛlɛma musaka bɛɛ bɛ se ka tila ka kɛ kulu saba ye : wariko musaka tilennen, sɔrɔko nɔ tilennen tɛ, ani fɛɛrɛbɔ musaka min bɛ to ka ye. Jagokɛyɔrɔ fanba bɛ baara kɛ ni jateminɛ ye fɔlɔ ta kama, ka filanan jateminɛ, ka sabanan jate pewu.

1. Nafolo musaka tilennenw : Nafolodonni jɛlenw

Nin ye layini fɛnw ye i bɛ se ka minnu hakɛ jateminɛ nɔgɔya la kosɛbɛ . U dɔw ye porogaramu kura in ka abonnés walima lase sara ye, a waleyali walima a sigicogo sara min bɛ kɛ siɲɛ kelen, ani musaka minnu bɛ se ka kɛ kunnafonidilanw jiginni baara la. N’i ​​bɛ bɔ sigida la, i bɛ se ka musakaw sɔrɔ ka ɲɛsin baarakɛminɛn kɔrɔw bɔli ma baara la. Aw kana ɲinɛ ka jateminɛ kɛ fɛnɲɛnamafagalan kura fɛn o fɛn sɔngɔ la min ka kan ka kɛ walasa ka plateforme kura in baara ka ɲɛ.

2. Sɛnɛfɛnw musakaw : Sɛnɛfɛnw bɔli musaka dogolenw

jagokɛla caman bɛ fiyentɔya sɔrɔ yɔrɔ in de la . Ni aw ka kulu bɛ ka sigida kura dege, u tɛ baara kɛ ni baarakɛcogo ɲumanba ye. O "productivity dip" in bɛ se ka kɛ dɔgɔkun caman walima kalo caman yɛrɛ kɔnɔ. Aw ka IT baarakɛlaw walima ɲɛmɔgɔw ye lɛrɛ minnu kɛ jiginni taabolo yɛrɛ la, olu fara o kan, n’o ye ka sistɛmu kura labɛn, ka gɛlɛyaw ɲɛnabɔ, ani ka baarakɛlaw dɛmɛ minnu hakili ɲagamina. Nin waati bɔnɛnen in bɛ wariko gɛlɛyaba jira, hali n’a tɛ ye kosɛbɛ.

3>Fɛɛrɛbɔ musakaw : i tɛ min kɛ

Laala musaka min ka jugu kosɛbɛ , o ye fɛɛrɛbɔ musaka ye . Waati, fanga ani sinsin min bɛ i ka ɲɛmɔgɔya ni jɛkulu kɔnɔmɔgɔ jɔnjɔnw bɔn porogaramuw sɛgɛsɛgɛli la, o ye waati ye u tɛ min kɛ ka jago yiriwa, ka baara kɛ ni kiliyanw ye, walima ka fɛn kuraw labɛn. kalo wɔɔrɔ waleyali porozɛ bɛ se ka kɛ kalo wɔɔrɔ bilali ye fɛɛrɛ kɔrɔ wɛrɛw kan.

Duniɲa lakika tila-tila : jateden minnu bɛ taama kɔfɛ

An ka jateden dɔw bila nin hakilina ninnu na . Miiri k’a filɛ, mɔgɔ 50 ka tɔn dɔ bɛ wuli ka bɔ porozɛ ɲɛnabɔli baarakɛminɛn jɔnjɔn na ani jatebɔ porogaramu danfaralen na ka taa sigida jɛlen dɔ la i n’a fɔ Mewayz.

• Muɲu tilennenw : abonné kura ($39/baarakɛla/kalo) = $1950/kalo. Siɲɛ kelen waleyali sara: dɔrɔmɛ 5000. Donanw jiginni baarakɛyɔrɔ: $3000. San fɔlɔ bɛɛ lajɛlen : ~$31.400 .
• Sɛnɛ musakaw : Baarakɛla 50 ka sɔrɔko bɔnɛ jateminɛlen 20% kalo 2 denfaya waati kɔnɔ . Ni an y’a miiri ko doni dafalen musaka hakɛ cayalenba ye dɔrɔmɛ 75.000 ye/baarakɛla/san, o bɛ kɛ sababu ye ka ~$62.500 bɔnɛ sɔrɔ sɛnɛfɛnw bɔli la.
• Nafa musakaw : ɲɛmɔgɔjɛkulu b' u ka waati 25% di porozɛ in ma kalo 3 kɔnɔ . ɲɛmɔgɔ saba minnu ka nafa bɛɛ lajɛlen ye dɔrɔmɛ 300.000 ye/san, o bɛ bɛn ~$18.750 ma, n’o ye fɛɛrɛ tigɛlen ye.

nin ko in na , san fɔlɔ musaka lakika sɛgɛsɛgɛli musaka tɛ dɔrɔmɛ 31 400 abonné ni sara ye , nka a bɛ kɛ dɔrɔmɛ 112 000 ni kɔ ye . Nin danfaraba in b’a jira mun na musaka sɛgɛsɛgɛli sanfɛla ye baarakɛnafolo tɛmɛnenw furakɛcogo ye.

taamasenɲɛ 6 labɛn walasa k' i ka fɛn caman sɛgɛsɛgɛli musakaw dɔgɔya

K'i kɛ marifa ye ni musaka lakikaw faamuyali ye , aw bɛ se sisan ka fɛɛrɛw tigɛ ka ɲɛsin u nɔgɔyali ma . nin fɛɛrɛ kololi in bɛ jiginni min bɛ se ka kɛ ɲagami ye, o bɛ wuli ka kɛ porozɛ ye min bɛ kɔrɔsi, min bɛ ɲɛtaa sɔrɔ.

Taabolo fɔlɔ : ka sɛgɛsɛgɛli dafalen kɛ ka kɔn jiginni ɲɛ

sanni i yɛrɛ ka porogaramu kura lajɛ , i ka kan k' a dɔn tigitigi i bɛ min lamaga . I ka sisan kunnafoniw, baarakɛcogo ani baarakɛlaw ka yamaruyaw bɛɛ karti. Kunnafoni minnu nafa ka bon, minnu kɔrɔla (ani minnu bɛ se ka mara), ani ladamuni minnu ka kan ka kɛ cidenyabaara la, olu dɔn. Nin jatebɔ in b’i bali ka wari sara walasa ka kunnafoni nafamaw walima kunnafoni nafamaw wuli ka taa yɔrɔ wɛrɛw la ani k’i ka ɲininiw ɲɛfɔ minnu tɛ se ka kɛ.

Taabolo filanan>Platifɔmu dɔ sugandi min dabɔra ka don kurun kɔnɔ nɔgɔya la

porogaramu bɛɛ ma dabɔ cogo kelen na ni a bɛ tali kɛ jiginni na . Aw ye fɔlɔfɔlɔ jɔyɔrɔw bila jɔyɔrɔ fɔlɔ la minnu bɛ fɛnw dondon baarakɛminɛn barikamaw di, sɛbɛn caman di, ani — min nafa ka bon kosɛbɛ — kiliyanw dɛmɛni minnu bɛ se ka sɔrɔ kurun kɔnɔ kurun kɔnɔ. Aw ye furakɛlikɛlaw ɲini i n’a fɔ Mewayz minnu bɛ tier fu walima kɔrɔbɔli waati jan di, o b’a to aw ka kulu ka jiginni taabolo kɔrɔbɔ ni kunnafonidilan fitinin ye sanni u ka cɛsiri dafalen kɛ.

taamasenɲɛ 3nan>Fɛsɛ ka wuli , kana Big-Bang

Aw kana switch wuli bɛɛ ye siɲɛ kelen . A daminɛ ni piloti kulu ye—departeman kelen walima fanga baarakɛlaw ka kulu. O b’a to i bɛ se ka kinkiw nɛgɛ, k’i ka degelikɛnɛw nɔgɔya, ka kɔnɔna-la ŋanaw kulu dɔ da sanni i ka se ka baara kɛ ni sosiyete bɛɛ ye. Nin fɛɛrɛ in senfɛ, sɔrɔko jigincogo bɛ sɔrɔ ka taa jago yɔrɔ dɔ la min bɛ se ka ɲɛnabɔ.

taamasenɲɛ 4nan>ka wari caman don kalan ni dɛmɛni na

Kalan tɛ yɔrɔ ye ka nkɔni tigɛ . Kalan bɛɛjɛfanga bɛ dɔ bɔ nafa sɔrɔli jiginni kuntaala n’a juguya la. Aw ye kalanbolodalenw fara ɲɔgɔn kan ni nafolomafɛnw ye minnu bɛ se ka sɔrɔ nɔgɔya la i n’a fɔ wideyow kalanni, Ɲininkaliw, ani Slack kɔnɔna sira kɛrɛnkɛrɛnnen dɔ ɲininkaliw kama. Aw ye jateminɛ kɛ ka "super-users" sigi baarakɛda kelen-kelen bɛɛ la walasa ka dɛmɛ don ɲɔgɔn fɛ.

Taabolo 5nan>Sɛtiw ka baara kɛ ɲɔgɔn fɛ (ni a bɛ se ka kɛ)

Sitɛmu kɔrɔlenw kama i n’a fɔ CRM walima jatebɔ, aw bɛ sigida kɔrɔw ni sigida kuraw kɛ ɲɔgɔn fɛ waati kunkurunnin kɔnɔ (misali la, dɔgɔkun fila fo kalo kelen). O bɛ lakana sira di, ka baarakɛlaw ka dannaya sabati, wa a bɛ sira di kunnafoniw tiɲɛni ma walasa ka a jira ko jiginni kɛra tiɲɛ ye. Hali n’o bɛ cɛsiri wɛrɛw de wajibiya, a bɛ tigɛda farati bɔ kosɛbɛ.

Taabolo 6nan>Sumani , iterate , ani optimize

go-live kɔfɛ , baara tɛ ban . Aw bɛ to ka baarakɛlaw ka hakilinaw lajɛ. Yala hakili ɲagami yɔrɔ dɔw bɛ yen minnu bɛ segin-ka-bɔ wa? Yala fɛn dɔw tɛ ka ta wa? Baara kɛ ni nin kunnafoniw ye walasa ka tugu-tugu-kalan laɲinitaw di ani ka sistɛmu labɛncogo ɲɛ. laɲini ye ka teliya sɔrɔ sɔrɔko jiginni fɛ ani ka don baarakɛcogo ɲuman cogoya la.

ye Porozɛw jiginni minnu bɛ ɲɛ kosɛbɛ, olu tɛ jate i n’a fɔ IT porozɛw, nka u bɛ jate fɛn caman Changements management fɛɛrɛw ye. Fɛnɲɛnɛmako ye a yɔrɔ nɔgɔn ye; ka i ka mɔgɔw bilasira fɛn caman Changement kɔnɔ, o de ye gɛlɛya lakika — ani sababu — bɛ yɔrɔ min na.

Mun na Modular plateformes i n'a fɔ Mewayz bɛ switching dimi dɔgɔya kosɛbɛ

I bɛ porogaramu minnu sugandi, olu jɔcogo jɔyɔrɔ ka bon kosɛbɛ sɛgɛsɛgɛli musakaw la. Suite monolithique, all-in-one, tuma caman na, a ka c’a la, u bɛ fɛn dɔ bila u nɔ na min bɛ se ka kɛ fɛn bɛɛ ye, min farati ka bon. O ni ɲɔgɔn cɛ, jagokɛla ka OS modulari i n’a fɔ Mewayz, o bɛ sira wɛrɛ di a jɔnjɔn na, min musaka ka dɔgɔ.

• A daminɛ fitinin, Scale Smart : Aw bɛ se ka daminɛ ni modulu kelen tali ye (misali la, CRM) walasa ka dimi yɔrɔ dɔ ɲɛnabɔ joona. Wajibi tɛ ka i ka opereli bɛɛ wuli siɲɛ kelen. o bɛ musaka ni tiɲɛni jɛnsɛn waati kɔnɔ.
• A donna ɲɔgɔn na kabini tile fɔlɔ : i n' a fɔ i bɛ moduluw fara ɲɔgɔn kan ( fatura, HR , analitiki ), u bɛ don ɲɔgɔn na cogo la . I b’i yɛrɛ tanga musaka nataw ni kunkolodimi ma, n’o ye k’a ɲini ka baarakɛminɛn ɲumanw danfaralenw siri ɲɔgɔn na ni jɛ-ka-baara nɔgɔlenw ye.
• Future-proof Flexibility : ni i magow b’a la ka Changé , i bɛ se ka moduluw baara walima k’u bali nɔgɔya la k’a sɔrɔ i ma kɛ plateforme dafalen jiginni wɛrɛ la . O modularite in bɛ kɛ i n’a fɔ asiransi ka ɲɛsin sɛgɛsɛgɛli musaka nataw ma.

O fɛɛrɛ in bɛ sɛgɛsɛgɛli musaka hakɛ caman sɛmɛntiya ka bɔ musaka belebeleba la, min man teli ka kɛ, ka kɛ baarakɛnafolo bolodalenw ye minnu bɛ se ka ɲɛnabɔ, minnu bɛ caya.

I ka ROI lakika jatebɔ : ni switch nafa ka bon

Ni musakaw ja jɛlen don , i bɛ se ka laban ka jatebɔ kɛ wari bilalen nafa lakika la . Nafa minnu bɛ sɔrɔ o la, olu ka kan ka tɛmɛ kosɛbɛ fɛn caman sɛgɛsɛgɛli musaka bɛɛ kan, an ye min jate ka tɛmɛ. Aw ye tɔnɔ hakɛ jateminɛlenw ɲini i n’a fɔ :

• Waati bolomafara : baarakɛlaw bɛna lɛrɛ joli mara dɔgɔkun kɔnɔ ni baarakɛcogo otomatiki ni kunnafonidilan kelen ye ? Aw ye o caya ni baara musaka dafalenw ye.
• Sɔrɔko teliya : yala CRM ɲuman bɛna ɲɛmɔgɔya jiginni hakɛw ɲɛ wa ? Yala fatura modulu teliyalen dɔ bɛna dɔ bɔ tile feereli musakaw la (DSO) wa?
• Filiw dɔgɔyali : fili minnu bɛ bɔ bololabaarakɛlaw ka kunnafonidilanw na , olu musaka ye mun ye ? Sistɛmu kura bɛ se ka dɔ bɔ ninnu na kosɛbɛ.

ROI ɲuman tɛ dɔrɔn ko porogaramuw ka fisa ; o ye a ka fisa kosɛbɛ fo a bɛ jo di warikoba ma min ka kan ka kɛ walasa ka se yen .

ɲɛnajɛ filɛli : Porozɛw fɛɛrɛ tigɛlen dɔ jɔli

porozɛw caman cili latigɛ ye koba ye , nka a man kan ka kɛ bɔnɛ ye min bɛ kɛ siɲɛ kelen san tan kɔnɔ . Ni i ye musaka lakikaw faamuya ani ka fɛɛrɛ dɔ ta min bɛ kɛ ni modulu ye, min bɛ kɛ dakunw na, i bɛ se ka porogaramuw fɛɛrɛ dɔ jɔ min bɛ se ka teliya kosɛbɛ i ka jago kama. Laɲini ye ka fɛɛrɛ kuraw tigɛli kɛ i ka jiginni yɔrɔ ye min bɛ kɛ cogo la, a kana kɛ ko ye min bɛ mɔgɔ tiɲɛ. Jagokɛyɔrɔ minnu bɛ se o ko la, olu de bɛna kɛ minnu bɛ ladamu joona, ka baara kɛ u ka kiliyanw ye ka ɲɛ, ka laban ka taa ɲɛfɛ ka tɛmɛn ɲɔgɔndan kan. I ka porogaramuw jɔyɔrɔ ka kan ka kɛ yiriwali sira ye, a man kan ka kɛ ankɔri ye min bɛ i bali.

Ɲininkali minnu bɛ kɛ tuma caman na

musaka dogolenba ye mun ye jago porogaramuw cili la ?

Muɲu dogolenba min bɛ kɛ tuma bɛɛ, o ye sɔrɔko dɔgɔyali ye ani bɔli bɔnɛnen ye, n’o ye baarakɛlaw ka sigida kura kalanni ye, o min bɛ se ka tɛmɛ abonɛn tilennen walima waleyali sara kan kosɛbɛ.

a ka c' a la , a bɛ waati joli ta walasa ekipu dɔ ka se ka porogaramu kura dɔn ?

O bɛ danfara ka kɛɲɛ ni gɛlɛya ye , nka sigida min ka gɛlɛn kosɛbɛ , aw bɛ sɔrɔko jɔnjɔn jigin makɔnɔ min bɛ kɛ kalo 1-3 kɔnɔ , ni seko dafalen ni baarakɛcogo ɲuman ye kalo 6 walima ka tɛmɛ o kan .

ne bɛ se ka porogaramuw moduluw caman ɲɔgɔn falen-falen kelen kelen walasa ka farati dɔgɔya wa ?

Ɔwɔ , wa nin ye nafaba ye modulu plateformew la i n' a fɔ Mewayz . Module kelen tali a waati kelen na (misali la, CRM fɔlɔ, o kɔfɛ fatura) bɛ musaka ni tiɲɛni jɛnsɛn, ka wuli ka taa ɲɛ kosɛbɛ.

ne ka kan ka mun ɲini porogaramu feerela dɔ la walasa ka jiginni kɛ ka ɲɛ ?

Aw ye feerekɛlaw ɲini minnu bɛ kunnafonidilanw doncogo barikamaw di, sɛbɛnni caman, dɛmɛ min bɛ jaabi di onboarding ma, ani kɔrɔbɔli waati fu walasa ka jiginni taabolo kɔrɔbɔ sani aw ka cɛsiri dafalen di.

ne bɛ se ka ROI jate cogo di ka taa porogaramu kura dɔ la ?

Aw bɛ sɛgɛsɛgɛli kɛ sɛgɛsɛgɛli musaka bɛɛ lajɛlen na (ɲɛnabɔli, nafa sɔrɔli, sababu), o kɔfɛ, aw bɛ nafaw hakɛ jateminɛ i n’a fɔ waati lakanani, sɔrɔ caya baarakɛminɛn ɲumanw na, ani filiw hakɛ dɔgɔyali. ROI ye koɲuman ye ni nafaw ka ca ni musaka bɛɛ ye waati bɛnnen kɔnɔ (misali la, kalo 12-24).