I-CEO yakwa-Uber ithi Ilindele ukuthi Izisebenzi Ziphendule Ama-imeyili Akhe Ngezimpelasonto ‘Ngokushesha’ — noma Enye Ingozi Yokuthola ‘Ukuxoshwa’

Indawo yebhizinisi iyaqhubeka nokuvela ngokushesha, futhi ukuhlala unokuncintisana kudinga kokubili ukuqwashisa nengqalasizinda yokusebenza efanele. Lesi sihloko sihlola i-CEO yakwa-Uber ethi Ulindele Izisebenzi Ziphendule Ama-imeyili Akhe Ngezimpelasonto ‘Ngokushesha’ — noma Okunye Ubungozi Bokuthola ‘Ukuphushwa’ nokuthi kusho ukuthini kubaqhubi ababodwa, amaqembu amancane, namabhizinisi akhulayo ngo-2025.

Akunandaba ukuthi ufunda isayensi yekhompiyutha noma izincwadi — kukhona ikhono elilodwa i-CEO ye-Uber u-Dara Khosrowshahi alibeka kuqala ngaphezu kwamanye.

Kungani Lokhu Kubalulekile Kubasebenzi Bamabhizinisi Amancane

Abanikazi bamabhizinisi abaphethe imisebenzi ngamathuluzi ahlukene - i-CRM ehlukene, ama-invoyisi, i-HR, nezinkundla zezibalo - bancishwe amathuba ngokwandayo. Umsebenzi ongaphezulu wokushintsha phakathi kwamadeshibhodi, ukuvumelanisa idatha, nokugcina okubhaliselwe okuningi kuhlanganisa ngokushesha. Amaqembu manje achitha isilinganiso samahora angu-15+ ngeviki ekuphathweni kwamathuluzi okwengeza iqanda lemali engenayo.

Amabhizinisi akhula ngokushesha kakhulu ngo-2025 yilawo ahlanganise isitaki sawo sokusebenza endaweni eyodwa ye-modular platform. Lokhu akukhona nje ukongiwa kwezindleko — kumayelana nesivinini sesinqumo. Uma i-CRM yakho yabelana ngedatha nemojula yakho ye-invoyisi, exhuma emalini ekhokhelwayo kanye ne-HR, zonke izinqumo zebhizinisi ziyashesha futhi zinolwazi kakhudlwana.

Inkinga Yokuhlukaniswa

Ama-SMB amaningi namuhla asebenzisa amathuluzi esofthiwe ahlukene angu-6-10 ukuze aqhube imisebenzi yawo. Ithuluzi ngalinye linemodeli yalo yentengo, ukungena ngemvume, ifomethi yedatha, kanye nezici ze-API. Umphumela uba iwebhu yokuhlanganisa ephuka njalo, idatha engavumelani ngokugcwele, kanye nethimba lezezimali elichitha isikhathi esiningi lihlanganisa amaspredishithi kunokuhlaziya amathrendi.

• Isilinganiso se-SMB sichitha u-$1,200–$3,600/ngonyaka ekubhaliseni kwesofthiwe okweqayo
• 43% wabanikazi bamabhizinisi amancane babika ukushayisana kwedatha kuwo wonke amathuluzi abo njengenselelo ephezulu yokusebenza
• Ukulungiswa kokuhlanganisa kudla isikhathi esilinganiselwa ku-20% sikanjiniyela ezinkampanini ezinezitaki zangokwezifiso

Lokho Okushintshwa I-OS Yebhizinisi Elihlanganisiwe

Amapulatifomu afana ne-Mewayz abheka lokhu ngendlela ehlukile. Kunokuba inikeze ithuluzi elilodwa le-monolithic, i-OS yebhizinisi eyimojuli inikeza amamojula webhizinisi angasebenza ngokuzimela angama-207 abelana ngesizindalwazi esisodwa kanye nemodeli yezimvume ezihlanganisiwe. Wenza okudingayo kusebenze - i-CRM, ama-invoyisi, ukubhukha, ukukhokhelwa, isixhumanisi se-bio, ukuphathwa kwemikhumbi - futhi basebenza ndawonye ngokomdabu kusukela osukwini lokuqala.

"Isofthiwe yebhizinisi ehamba phambili ayinasici kakhulu - yiyona lapho yonke idatha yakho ihlala endaweni eyodwa futhi iqembu lakho liyisebenzisa nsuku zonke."

Lesi sakhiwo sisho ukuthi isisebenzi esizimele singaqala nge-link-in-bio kanye ne-invoyisi mahhala, futhi ithimba elikhulayo lingenza kusebenze i-HR, i-payroll, nezibalo ngaphandle kokuthuthela ohlelweni olusha noma izisebenzi zokuqeqesha kabusha.

Izinyathelo Ezisebenzayo Zokuhlanganisa Isitaki Sakho

1. Hlola amathuluzi akho amanje: Faka kuhlu konke okubhaliselwe, izindleko zakho zanyanga zonke, kanye nenkinga ethile eyixazululayo.
2. Thola ukungafuneki: Amaqembu amaningi anamathuluzi angu-2-3 axazulula izinkinga ezigqagqene — lezi yizinhloso zakho zokuqala zokuhlanganisa.
3. Beka phambili amaphuzu okuhlanganiswa: Gxila kumathuluzi adinga ukwabelana ngedatha njalo kakhulu — I-CRM ↔ ama-invoyisi ↔ izinkokhelo yindawo evame kakhulu yobuhlungu.
4. Qala ngesigaba samahhala: Izinkundla ezinikeza isigaba sangempela samahhala zikuvumela ukuthi uhlole ukuhlanganiswa ngaphandle kokuzinikela. Isigaba samahhala se-Mewayz sihlanganisa i-CRM, ama-invoyisi, kanye nesixhumanisi se-bio esingenamkhawulo wesikhathi.
5. Thutha ngokwandayo: Hambisa imojuli eyodwa ngesikhathi, qinisekisa idatha, bese uqhubekela kwelandelayo.

Ithuba Lelebula Elimhlophe Lezinkampani

Kuma-ejensi edijithali namabhizinisi enkundla, kune-engeli eyengeziwe ephoqelelayo: ukunikeza amakhasimende inkundla yokusebenza enebhrendi ephelele kunokuncoma ama-patchwork amathuluzi ezinkampani zangaphandle. I-OS yebhizinisi elinelebula elimhlophe idala indlela yemali engenayo ephindelelayo futhi ikhulise ngokumangazayo ukugcinwa kwamakhasimende — ama-ejensi ahlinzeka ngesofthiwe agcina amakhasimende isikhathi eside ngo-3× kunalawo ahlinzeka ngamasevisi kuphela.

Ukubheka Phambili

Amabhizinisi ahlanganisela ezinkundleni zokuxhumana ezihlanganisiwe, ezinyangeni ezizayo eziyi-12-24 azoba nenzuzo yesakhiwo nesivinini kunalawo asasebenzisa izitaki zamathuluzi ezihlukene. Ubuchwepheshe bukhona, izintengo zenziwe ngentando yeningi, futhi izindlela zokufuduka sezicace kakhulu kunangaphambili.

Uma uhlola izinketho zakho, Mewayz ikunikeza isigaba saphakade samahhala esingadingeki ikhadi lesikweletu — indlela ephansi kakhulu yokuzwa ukuthi i-OS yebhizinisi elihlanganisiwe izizwa kanjani ekusebenzeni.

Imibuzo Evame Ukubuzwa

Kusho ukuthini ukulindela kuka-Dara Khosrowshahi mayelana nokuphendula ama-imeyili ngezimpelaviki kubanikazi bamabhizinisi amancane?

Isiyalezo sika-CEO sigcizelela ukubaluleka kokuxhumana ngokushesha kanye nokusabela, okungase kubangele izinselele ezinkulu kuma-SMB okungenzeka asevele awancane. Abasebenzisi bangase badinge ukutshala imali kumathuluzi okuphatha isikhathi angcono noma bacabangele ukuqasha abasebenzi abengeziwe ukuze bahlangabezane nalezi zidingo ngaphandle kokuphazamisa ezinye izindawo ezibalulekile zamabhizinisi abo.

Amaqembu amancane angakwazi kanjani ukuzijwayeza namazinga amasha ka-Dara Khosrowshahi?

Amaqembu amancane kufanele abeke phambili ukubeka imigomo ecacile yokuxhumana nemigomo eyabiwe. Ukusebenzisa isofthiwe yokuphatha iphrojekthi efana ne-Mewayz, enikeza amamojula angu-207 ngo-$19/ngenyanga kuphela, kungasiza ukwenza lula izinqubo, kuqinisekise ukuthi wonke umuntu usekhasini elifanayo, futhi ulawule imisebenzi ngendlela ephumelela kakhudlwana, ngaleyo ndlela isekele izindinganiso ezintsha.

Imiphi imiphumela engaba khona kubasebenzi abahluleka ukuhlangabezana nezikhathi zokuphendula nge-imeyili ka-Dara Khosrowshahi?

Ukwehluleka ukunamathela kulokho okulindeleke ekuphenduleni okusheshayo kungaholela ezenzweni zokuqondiswa kwezigwegwe njengokuthi "uphushelwe ngaphandle," okugqamisa ubucayi bokuzibophezela kwenkampani kumazinga aphezulu. Kodwa-ke, kubalulekile ukukhumbula ukuthi lesi sinyathelo esidlulele kungenzeka sihlukile kunomthetho.

Ingabe amabhizinisi akhulayo abhalansa kanjani ukusebenza kahle nempilo yabasebenzi?

Amabhizinisi akhulayo adinga ukuthola ibhalansi ngokusebenzisa amasistimu asebenza kahle afana ne-Mewayz, esiza ekulawuleni imisebenzi nokuxhumana, kuyilapho iphinde ibeke phambili inhlalakahle yabasebenzi. Ukungena njalo, izinhlelo zokusebenza eziguquguqukayo, kanye nesiko lenkampani elesekayo kubalulekile ekugcineni abasebenzi benempilo.