Email Marketing

Nsɛmmisa a Wɔtaa Bisa Fa Email Marketing Ho

1. Dɛn nti na email aguadi ho hia?Email yɛ aguadi adwinnade a ɛboa wo ma wobɔ adetɔfo akwantu a ɛnyɛ den, ɛwɔ nkitahodi, a akasakasa nnim. Nea ɛho hia kɛse no, email marketing ma wo kwan ma wo ne wɔn a wohwɛ kwan, adetɔfo, ne adetɔfo a wɔadi kan anya abusuabɔ. Ɛyɛ wo hokwan sɛ wo ne wɔn bɛkasa ri...

11 min read Via techncruncher.blogspot.com

Mewayz Team

Editorial Team

Email Marketing


1. Dɛn nti na email aguadi ho hia?

Email yɛ aguadi adwinnade a ɛboa wo ma wobɔ adetɔfo akwantu a ɛnyɛ den, ɛwɔ nkitahodi, a akasakasa nnim. Nea ɛho hia kɛse no, email marketing ma wo kwan ma wo ne wɔn a wohwɛ kwan, adetɔfo, ne adetɔfo a wɔadi kan anya abusuabɔ. Ɛyɛ wo hokwan sɛ wo ne wɔn bɛkasa wɔ wɔn inbox mu pɛɛ, wɔ bere a ɛfata wɔn mu. Ka nkra a ɛfata ho no, email betumi abɛyɛ wo aguadi akwan a tumi wom sen biara no mu biako.

2. Mfaso bɛn na ɛwɔ email aguadi so?

Email aguadi yɛ ɔkwan pa a wobɛfa so ne w’afɛfo anya abusuabɔ a ɛbɛkyɛ, na ama adetɔn akɔ soro wɔ yɛn adwumakuw no mu.

Mfaso a ɛwɔ email aguadi so ma adwumayɛ:
  • Ahyɛnsode a wogye tom yiye
  • Akontaabu a ɛfa nea ɛyɛ adwuma yiye ho
  • Atɔn pii
  • Atiefoɔ a wɔde wɔn ani asi wɔn so
  • Nnwuma pii a ɛkɔ wo nneɛma/nnwuma/atesɛm krataa
  • Adansi credibility
Bussinesses dodow no ara de email aguadi redi dwuma na wɔde email aguadi renya sika tɔn pii.

3. Da ne bere bɛn na ɛyɛ mmerɛw sɛ mede me aguadi email ahorow bɛmena?


Bio nso, asɛmmisa yi ho mmuae gu ahorow wɔ adwumakuw biara mu. Na bio, sɔhwɛ ne ɔkwan a wɔfa so hu nea ɛyɛ adwuma yiye. Mpɛn pii no, ɛte sɛ nea dapɛn awiei ne anɔpa yɛ mmere a wobue email ahorow pii, nanso esiane sɛ ebia w’atiefo no wɔ suban ahorow nti, ɛyɛ papa sɛ wobɛsɔ ahwɛ na afei wode wo data no asi gyinae.

4. Metrics bɛn na ɛsɛ sɛ mehwɛ?


Metrics mmienu a ɛho hia paa ma email marketing ne open rate ne click-through rate. Sɛ wɔanbue wo email ahorow no a, wɔn a wɔakyerɛw wɔn din no renhu wo aguadi nkrasɛm no nyinaa da, na sɛ wobue nanso wɔanklik so akɔ wo sait no so a, wo email ahorow no rensakra.

5. Mɛyɛ dɛn akyerɛw asɛmti a ɛfata?


Asɛmti a eye sen biara no yɛ ntiantiaa na ɛkɔ asɛm no mu, ɛkyerɛkyerɛ email no mu nsɛm mu pɛpɛɛpɛ, nanso ɛtwetwe adwene na ɛyɛ anigye nso, enti ɔkenkanfo no pɛ sɛ ohu pii. Once Again, eyi ne beae a ɛyɛ pɛpɛɛpɛ ma A/B sɔhwɛ, sɛ wobɛhwɛ asɛmti ahorow a ɛyɛ adwuma yiye ma w’atiefo. Ɛsɛ sɛ wo frɛ a wode yɛ ade no mu da hɔ na ɛnyɛ den. Ɛsɛ sɛ ɛyɛ baabi wɔ wo email no atifi ma wɔn a wɔnkenkan email no nyinaa nwiei, afei wɔsan yɛ bio wɔ awiei ma wɔn a wɔrekenkan kwan no nyinaa. Ɛsɛ sɛ ɛka nea wopɛ sɛ wɔn a wɔakyerɛw wɔn din no yɛ pɛpɛɛpɛ, sɛ nhwɛso no "Klik ha na twe premium asɛmti no kwa.




6. So email aguadi da so ara tu mpɔn?

Email aguadi yɛ akwan a etu mpɔn sen biara a adwuma bi fa so du n’atɔfo nkyɛn tẽẽ no mu biako. Susuw ho hwɛ. Womfa biribi nhyɛ wo site no so a wowɔ anidaso sɛ nkurɔfo bɛkɔ hɔ. Womfa biribi mpo nhyɛ social media page so na wowɔ anidaso sɛ fans behu. Wode biribi rekɔma obiara inbox tẽẽ, baabi a akyinnye biara nni ho sɛ wobehu! Sɛ wɔanbue mpo a, wɔbɛda so ara ahu wo asɛmti ne adwuma din bere biara a wode email bɛmena, enti woda so ara ne w’atiefoɔ redi nkitaho tẽẽ.



7. Nanso so me nyin me email subscribers list? So ɛsɛ sɛ metɔ email list anaasɛ m’ankasa mekyekye?

Email list a mɛtɔ no yɛ bere & sikasɛe. Saa email accounts yi yɛ nea wɔannye antom na wɔn ani nnye wo brand no ho. Mfaso biara nni mailing list no so sɛ wo subscribers no mmue wo emails no a. Akwan ahorow wɔ hɔ a wobɛfa so ama wo nkrataa a wode mena no anyin. 

Ma wɔn ebook a wontua hwee na fa gu landing page a ɛsɛ sɛ wɔhyɛ email no mu na wɔatwe fael no na wɔasan nso ayɛ forum krataafa wɔ wo wɛbsaet no so, bisa wo nsrahwɛfoɔ nsɛmmisa a ebia wɔwɔ fa w’adwuma ho, na ɔboaboa email address ano di wɔn akyi.

na ɛkyerɛ

8. Mɛyɛ dɛn asiw atiefo kwan sɛ wobegyae wɔn din?


Sɛ email no asɛmti no mfa adetɔfo ho a, wobebu wɔn ani agu so mpɛn pii. Nanso, sɛ ɛkɔ so san yɛ bio a, wɔkyere wɔn na wɔayi wɔn din afi wo email ahorow no mu. Enti, fa email ahorow a ɛfata mena ma adetɔfo no nya so mfaso. Mfa email a ɛtaa twe adwene si adetɔn, nneɛma a wɔde ma ne nea wɔatew so nkutoo so nkɔma. 
Fa w’adwuma ne nea wode ma ho nsɛm mena sɛnea ɛbɛyɛ a wubetumi ne adetɔfo adi nkitaho. Wubetumi nso ayɛ wɔn nsɛm foforo wɔ nneɛma a ɛrekɔ so nnansa yi wɔ wo nnwuma mu no ho. Dwuma titiriw a email di ne nea edi kan koraa sɛ ɛne adetɔfo di nkitaho, nya mfaso kɛse fi saa adwinnade yi mu.

9. Nsonsonoe bɛn na ɛwɔ imel a ɛyɛ nwini ne imel a ɛyɛ nwini ntam?


Imel a ɛyɛ nwini dodow no ara yɛ adetɔn email a wɔde mena a emu nsɛm a ɛne nea wogye no ahiade hyia. Mpɛn pii no, ɛyɛ nea ɛfa obiara ho na ɛka adwumayɛ ho adwene ho. Nanso, ɛda so ara yɛ email a wɔammisa. Na wɔahyɛ email ahorow a wɔammisa nyinaa agyirae sɛ SPAM. 
Sɛ wo nsa ka saa email a wɔammisa yi daa wɔ wo dwumadiefoɔ inbox mu a, hokwan wɔ hɔ sɛ ɛrenkyɛ wɔbɛdan wo email akɔ spam anaa junk folda so. Adeɛ a ɛho hia paa a ɛbɛma yei asiw ano ne sɛ wobɛkyerɛ obuo ama wɔn a wogye wo no paw sɛ wɔbɛpo sɛ wɔrennye email afiri wo hɔ. Wubetumi de link ahorow no aka ho na ɛnyɛ den sɛ wubegyae wo din. Ɛsɛ sɛ wuhu CAN-SPAM Mmara ne ne mmara no yiye.

10. Ɛhe na metumi anya email template?

Ɛkame ayɛ sɛ email ɔsatu nnwinnade nyinaa ma wo template a wɔasiesie. Sɛ wode MailChimp anaa Pardot bedi dwuma a, wubenya email template ahorow pii a woasiesie sɛ wode bedi dwuma.
Nanso, sɛ wopɛ sɛ wobɔ template fi mfiase a, wubetumi ayɛ saa.Most of email campaign tools have option to paste the HTML code of your own design. 


11. Email aguadi su bɛn na ɛbɛboa aguadifoɔ ma wɔadi nkonim wɔ afe 2022 mu?

So ɛyɛ su sɛ wobɛtie na woahu w’atɔfoɔ? Misusuw sɛ nkurɔfo hu sɛnea ɛyɛ bɔne sɛ ahyɛnsode anaa adwumakuw bi de wɔn ho ahyɛ wɔn ho so a wonnim wɔn adetɔfo ankasa ahiade ahorow. Nnipa a wɔde tema tie na afei wɔde mfaso a egyina nea wosua so ma no bedi nkonim.


Asɛm a Etwa To


Wubetumi akɔ email aguadi so wɔ akwan horow so. Yɛaboaboa nsɛmmisa a wɔtaa bisa no ano de aboa wo ma woate sɛdeɛ wobɛfiri aseɛ, anohyetoɔ bɛn na ɛsɛ sɛ wode sie w’adwene mu, ne daakye nkɔsoɔ a wobɛhia, yenni mmuaeɛ 100% wɔ tebea biara ho na hokwan wɔ hɔ bere nyinaa sɛ wobɛnya biribi foforɔ ne soronko a wobɛdi ho dwuma berɛ a woretɔn w’ankasa adwuma. 


Nsɛmmisa a Wɔtaa Bisa

Dɛn nti na email marketing ho hia?

Email aguadi ho hia efisɛ ɛboa ma adetɔfo akwantu a ɛnyɛ den na ɛma abusuabɔ ne wɔn a wɔhwɛ kwan, adetɔfo, ne adetɔfo a wɔadi kan nya abusuabɔ. Ɛma wotumi du wɔn nkyɛn wɔ bere a ɛfata wɔn mu, na ɛma ɛyɛ aguadi akwan a tumi wom sen biara no mu biako.

Mfaso bɛn na ɛwɔ email marketing so?

Email marketing yɛ ɔkwan pa a wobɛfa so ne afɛfoɔ anya abusuabɔ a ɛkyɛ na ama adetɔn akɔ soro wɔ wo adwumakuo mu. Ɛma nkitahodi a wɔahyɛ da ayɛ, nkyekyɛmu, ne afiri a wɔde yɛ adwuma, na ɛboa wo ma wodu w’atiefoɔ nkyɛn yie.

💡 DID YOU KNOW?

Mewayz replaces 8+ business tools in one platform

CRM · Invoicing · HR · Projects · Booking · eCommerce · POS · Analytics. Free forever plan available.

Start Free →

Mɛyɛ dɛn atumi ama me email deliverability atu mpɔn?

Sɛ wopɛ sɛ email deliverability tu mpɔn a, hwɛ hu sɛ wo email list no ho tew na ɛyɛ foforo, fa nkyerɛkyerɛmu nsɛmti di dwuma, kwati spam triggers, na fa mfaso ma email biara. Hwɛ wo metrics no so daa na yɛ nsakraeɛ sɛdeɛ ɛhia.

Dɛn ne nneyɛe pa bi a wobɛfa so akyerɛw email aguadi ɔsatu a etu mpɔn?

Ɛsɛ sɛ email ahorow a etu mpɔn no mu da hɔ, ɛyɛ tiawa, na ɛfa nea wɔde ma no ho. Fa ɛnne a ɛfa wo ho di dwuma, fa ɔfrɛ a emu yɛ den a ɛne sɛ wɔnyɛ biribi ka ho, na fa biribi a ɛsom bo ma. Sɔ nsɛmti ahorow nkyerɛwde, emu nsɛm, ne bere hwɛ na ama wo ho atɔ wo yiye.

Yɛ Wo Adwumayɛ OS Ɛnnɛ

Efi freelancers so kosi nnwumakuw so, Mewayz ma nnwuma 138,000+ tumi a ɛwɔ module 207 a wɔaka abom. Fi ase kwa, upgrade bere a woanyin.

Yɛ Akontaabu a Wontua hwee →

Try Mewayz Free

All-in-one platform for CRM, invoicing, projects, HR & more. No credit card required.

Start managing your business smarter today

Join 30,000+ businesses. Free forever plan · No credit card required.

Ready to put this into practice?

Join 30,000+ businesses using Mewayz. Free forever plan — no credit card required.

Start Free Trial →

Ready to take action?

Start your free Mewayz trial today

All-in-one business platform. No credit card required.

Start Free →

14-day free trial · No credit card · Cancel anytime