Europa Katua Dwumadifo Titiriw Ntumi Nsoma Email Nkɔma Google Adwumayɛbea a Wɔde Di Dwuma

Imel deliverability asɛm bi a atrɛw rehaw nnwuma mpempem pii a wɔde wɔn ho to Europa sikatua ho nhyehyɛe atitiriw so — nkitahodi email, invoices, ne sikatua ho adansedi ahorow no ntumi nkɔ wɔn a wɔde Google Workspace akontaabu di dwuma no nkyɛn komm. Nea enti a eyi ba ne sɛnea wobesiesie no ntease ho hia ma adwuma biara a egyina sikasɛm mu nkitahodi a ɛyɛ adwuma ankasa a wɔne afɛfo di so.

Dɛn Nti na Europa Katua Nsiesiei Ntumi mfa Email Nkɔ Google Adwumayɛbea?

Nea ɛde saa deliverability breakdown yi ba no ntini taa ba fam kɔ email nokwaredi ahwehwɛde a ɛyɛ katee a Google hyɛ wɔ Workspace akontaabu ne sending infrastructure a ne bere atwam wɔ payment processor no awiei a wɔaka abom. Efi afe 2024 no, Google hyɛɛ ne sender authentication nhyehyeɛ mu den kɛseɛ, na ɛhwehwɛɛ sɛ wɔn a wɔde email mena dodoɔ no nyinaa nya SPF, DKIM, ne DMARC kyerɛwtohɔ ahodoɔ a wɔahyehyɛ no yie. Europafoɔ sikatua ho dwumadiefoɔ bebree — titire fintech asoɛeɛ a ɛyɛ agyapadeɛ — da so ara yɛ adwuma wɔ email infrastructure a abɔ akora a wɔannyɛ no foforɔ sɛdeɛ ɛbɛyɛ a ɛne nnɛyi gyinapɛn yi hyia.

Bio nso, EU-based processors pii de transactional emails fa IP pools a wɔakyɛ a wɔaboaboa sender reputation scores a enye ano esiane spam anwiinwii a atwam nti. Sɛ Google postmaster nnwinnadeɛ no hyɛ saa IP ahodoɔ yi frankaa a, nea ɛfiri mu ba ne pow a wɔpow komm — email no ntumi nkɔ da, ɛyera kɛkɛ, ɛma aguadifoɔ ne wɔn adetɔfoɔ nnim koraa sɛ wɔamfa sikatua ho adansedie anaa sika a wɔde tua ho ka amma da.

Europa Katua Ho Nsiesiei Bɛn na Ɛtaa Ka Wɔn?

Bere a processor din pɔtee sesa bere a wɔreyɛ wɔn infrastructure foforo no, wɔabɔ ɔhaw no ho amanneɛ mpɛn pii wɔ processor ahorow a ɛyɛ adwuma kɛse wɔ Germany, France, Netherlands, ne Europa Apuei fam. Su a ɛtaa ba wɔ processors a ɛka wɔn no mu bi ne:

• Sikakorabea nhyehyɛe a ɛwɔ hɔ dedaw a edii nnɛyi DMARC mmara a wɔde di dwuma no anim
• IP address ahorow a wɔde mena a wɔakyekyɛ a wɔde di dwuma wɔ aguadifo akontaabu mpempem pii mu bere koro mu
• Nkitahodi email nhyehyɛe a enni DKIM nsaano nkyerɛwee a ɛfata anaasɛ ɛde 1024-bit safoa a ɛyɛ mmerɛw di dwuma sen sɛ wɔde 2048-bit a ɛba fam a mprempren wɔhwehwɛ
bedi dwuma
• SPF kyerɛwtohɔ ahorow a ɛyera anaasɛ wɔanhyehyɛ no yiye a entumi nyɛ Google nhyehyɛe nhwehwɛmu
• Abusuabɔ biara nni hɔ a ɛfa postmaster a wɔatu wɔn ho ama ne Google a wɔde besiesie akasakasa a ɛfa deliverability ho

Asɛm no ka nnwuma nketewa ne akɛseɛ wɔ ɔkwan a ɛnsɛ so ɛfiri sɛ nnwuma akɛseɛ a wɔyɛ afɛfoɔ taa nya mfiridwuma akuo a wɔatu wɔn ho ama a wɔkyere nneɛma a wɔde ma no huammɔdi ntɛmntɛm, berɛ a aguadifoɔ nketewa taa hu ɔhaw no berɛ a adetɔfoɔ nwiinwii sɛ wɔannya sikatua ho krataa da.

a wɔde ahyɛ mu

"Email a wɔde bɛkɔ no nyɛ mfiridwuma mu ɔhaw nko ara — ɛyɛ ahotoso ho haw. Sɛ sikatua ho dwumadie bi ntumi mfa asɛm no ho adansedie mma a, adetɔfoɔ no fa no sɛ ɛyɛ nsisi. Ɛnyɛ nkitahodi nko ara na nnwuma hwere, na mmom ahotosoɔ."

Ɔkwan Bɛn so na Nnwumakuw Betumi Ahu Na Agye Email Deliverability Ɔhaw Yi Adi?

Sɛ wobɛhwehwɛ saa asɛm yi a, ɛhwehwɛ sɛ wohwɛ wo payment processor no email pipeline no layers pii. Fi ase denam bisa a wobɛbisa wo yɔnko dwumayɛni anaa sɔhwɛ akonta bi a wode Google Workspace email bedi dwuma sɛ ɔnyɛ sɔhwɛ asɛm ketewa bi na si so dua sɛ ebia imel a wɔde si so dua no ba anaa. Sɛ ɛnte saa a, fa Google MX Toolbox anaa Mail-Tester di dwuma de hwehwɛ domain a wɔde mena a wo sikatua dwumadie no de di dwuma no mu. Wubetumi anya eyi afi email atiri a ɛwɔ nkra a wɔde akɔma no yiye a wɔde akɔ address a ɛnyɛ Google de so.

Hwɛ wo payment processor no sending domain no sɛ SPF ne DKIM yɛ nokware anaa. DMARC nhyehyeɛ a ɛyɛ p=reject anaa mpo p=quarantine a enni nhyiamu yie no bɛma Google Workspace ayɛ komm atow nkrasɛm a ɛba a entumi nyɛ nokware. Sɛ wohu nokwaredi huammɔdi ahorow a, kɔ wo processor no mfiridwuma mmoa so ntɛm ara denam header data pɔtee no so — eyi ne ɔkwan a ɛyɛ ntɛm sen biara a ɛkɔ resolution wɔ wɔn awiei.

Dɛn ne Adwuma a Wɔde Ayɛ Ntɛmntɛm Ma Nnwuma Mprempren?

Bere a wo payment processor reyɛ adwuma wɔ daa nsiesie so no, akwan horow pii wɔ hɔ a wɔfa so brɛ ase a ɛbɛma w’adwuma nkitahodi akɔ so asen a wontwa mu. Nea edi kan no, hyehyɛ wo payment processor account no ma ɛnyɛ kɔpi transactional emails nyinaa kɔ address a ɛnyɛ Workspace (te sɛ Outlook anaa custom SMTP relay a wohwɛ so) sɛnea ɛbɛyɛ a wubenya backup delivery path. Nea ɛtɔ so mmienu, susuw ho sɛ wobɛhyehyɛ transactional email relay service — wobetumi de nnwinnade te sɛ SendGrid, Postmark, anaa Mailgun ayɛ biako ne sikatua nhyehyɛe pii denam webhook so de asan de amanneɛbɔ akɔma denam infrastructure a wɔagye atom yiye so.

Wɔ nnwuma a wɔyɛ adwuma a wɔaka abom no, platform ahorow te sɛ Mewayz ma mfaso kɛse wɔ ha. Ɛnam sɛ ɛwɔ adwumayɛ module bɛboro 207 a wɔasisi mu nti, Mewayz di nkitahodiɛ nkitahodiɛ, afɛfoɔ amanneɛbɔ, ne invoice delivery ho dwuma denam n’ankasa infrastructure a wɔagye atom yie so — ɛyi ahotosoɔ a ɛwɔ payment processor’s email system a wontumi mfa ho nto so no so koraa.

Ɛbɛyɛ dɛn na Adwumayɛ Dwumadie Nhyehyɛeɛ a Wɔaka abom Siw Nkitahodiɛ Mfomsoɔ Yi Siw?

Nneɛma a ɛyɛ mmerɛw a Europa payment processor email asɛm yi ada no adi no yɛ ɔhaw kɛse bi ho sɛnkyerɛnne: nnwuma ahorow a wɔrepam nnwinnade pii a wɔatwa mu dodo. Sɛ wo payment processor, CRM, email platform, ne invoicing system nyinaa yɛ adetɔnfo a ɛsono wɔn ho wɔn ho a, huammɔdi biara yɛ kɛse. DNS kyerɛwtohɔ biako a wɔanhyehyɛ no yiye wɔ adetɔnfo biako so no kɔ sika a ayera mu na asɛe adetɔfo ahotoso wɔ wo dwumadi nyinaa mu.

Wɔkyekyeree Mewayz pɔtee sɛ wɔde bedi saa mpaapaemu yi ho dwuma. Sɛ́ 207-module adwumayɛ OS a ɛsom bɛboro 138,000 a wɔde di dwuma no, Mewayz ka sikatua adwumayɛ, afɛfo nkitahodi, invoicing, ne email delivery bom ma ɛyɛ beae biako a wɔagye atom, a wɔhwɛ so. Efi $19/ɔsram pɛ so no, nnwuma nya infrastructure ahotoso a kan no na wɔde ama ahyehyɛde ahorow a ɛyɛ adwuma — a enhia IT dwumadibea a wɔatu ho ama a ɛbɛhwɛ so.

Nsɛmmisa a Wɔtaa Bisa

Adɛn nti na me payment processor no email yɛ adwuma ma Gmail dwumadiefoɔ nanso ɛdi nkoguo ma Google Workspace dwumadiefoɔ?

Google Workspace de filtering nhyehyeɛ a ɛyɛ katee di dwuma sene consumer Gmail ɛfiri sɛ domain sohwɛfoɔ a wɔhyehyɛ ahobanbɔ sohwɛ a ɛyɛ den na wɔhwɛ so. Google Workspace nso hyɛ ahyehyɛdeɛ DMARC nhyehyɛɛ no mu den kɛseɛ, a ɛkyerɛ sɛ email a ɛtwam kɔ ankorankoro Gmail inbox mu a ɛnyɛ den no, wɔbɛtumi apow koraa wɔ ahyehyɛdeɛ apon ano gyinabea ama Workspace domain.

So me sikatua dwumadie a mɛsesa no bɛsiesie email deliverability haw no daa?

Switching processors betumi asiesie ɔhaw no ntɛm ara sɛ wo provider foforo no asiesie sending infrastructure yie a, nanso ɔhaw a ɛwɔ aseɛ no yɛ systemic wɔ Europa fintech providers pii mu. Ano aduru a ɛtra hɔ kyɛ ne sɛ wobɛfa nkitahodi nkitahodi so afa atenae a wohwɛ so — a ɛyɛ nkitahodi email dwumadie a wɔatu ho ama anaasɛ adwumayɛ OS a wɔaka abom te sɛ Mewayz a ɛdi nokwaredi ho dwuma wɔ wo ananmu.

Bere tenten ahe na ɛtaa gye sɛ sikatua dwumadie bi siesie Google Workspace email deliverability asɛm bi?

Resolution bere nhyehyɛe ahorow no gu ahorow kɛse. Processors a wɔwɔ deliverability akuw a wɔatu wɔn ho ama ne Google Postmaster Tools akontaabu a ɛwɔ hɔ dedaw no betumi asiesie nokwaredi ho nsɛm wɔ nnɔnhwerew 48–72 mu. Legacy processors a enni saa abusuabɔ no betumi agye adapɛn anaa asram mpo, efisɛ ɛsɛ sɛ wɔsan kyekye sender din fi mfiase. Wɔ saa mfɛnsere no mu no, nnwuma hia dwumadie a ɛyɛ nnam na wɔakwati sɛ wɔbɛhwere adetɔfoɔ ahotosoɔ.

Email deliverability huammɔdi a efi payment processors yɛ adwumayɛ mu asiane kɛse a nnwuma dodow no ara nhu kosi sɛ adetɔfo abam abu dedaw. Nnwumakuw a wotumi gyina saa nsɛm yi ano yiye ne wɔn a wɔde nneɛma a wɔaka abom, a wɔaka abom na ɛyɛ adwuma sen sɛ wɔbɛyɛ adetɔnfo a wɔatwa wɔn ho ahyia a wɔayɛ no akuwakuw. Sɛ w’adwuma no abrɛ sɛ ɛbɛhyɛ nnipa a wɔto so abiɛsa huammɔdi mmɔborohunu ase a, hwehwɛ nea adwumayɛ nhyehyɛe a edi mũ betumi ayɛ ama wo.

Fi ase wo Mewayz akonta nnɛ — kɔka nnwuma bɛboro 138,000 a ɛreyɛ adwuma wɔ platform a wɔasi sɛ ɛbɛma wo dwumadie no fã biara akɔ so ayɛ nkitahodi, agye atom, na ayɛ adwuma a wotumi de ho to so fi $19/ɔsram.