'Igihe ni amafaranga' mantra ni intangiriro iteye ubwoba yo gutegura no gutegura ibikorwa remezo

Kuki "Igihe Ni Amafaranga" Ninzira mbi yo kubaka ibikorwa remezo bimara

Benjamin Franklin yamamaye cyane yinjijwe cyane mumuco wubucuruzi kuburyo ubu ikora nka axiom idashidikanywaho - akayunguruzo kadasanzwe aho buri cyemezo cyibikorwa gikuramo. Ariko kubijyanye no gutegura no gushushanya ibikorwa remezo, byaba imihanda ifatika cyangwa sisitemu yubucuruzi bwa digitale, "igihe ni amafaranga" ntabwo cyuzuye. Birayobya cyane. Mantra igabanya ibyemezo byose kubara byihuse, wirengagije kuramba, guhuza n'imihindagurikire, uburinganire, hamwe nigiciro cyo gukusanya uburyo bwo gushinga sisitemu nabi. Imijyi yubatse inzira nyabagendwa kugirango "ikoreshe igihe cyabagenzi" yasibye uturere kandi itanga imitwaro yo kubungabunga yatwaye miriyari nyuma yimyaka mirongo. Ubucuruzi bwubaka ibikorwa remezo byimikorere hafi y igisubizo cyihuse gisanga akenshi bubaka kuva kera mumyaka ibiri. Ikibazo nyacyo nticyigeze kibaho "nigute dukoresha igihe?" Byahoraga "twubaka iki, kandi ninde ukorera?"

Umutego wo gutanga umusaruro mu gutwara abantu - nicyo Ubucuruzi bushobora kubyigiraho

Muri Reta zunzubumwe zamerika, impaka zubukungu zo kwagura umuhanda zishingiye ahanini kubisabwa n'umusaruro. Ubwenge bukora gutya: ubwinshi butwara abagenzi b'Abanyamerika bagera ku masaha 54 ku mwaka mugihe cyatakaye, ikigo cya Texas A&M gishinzwe gutwara abantu gifite agaciro ka $ 1.010 kuri buri mushoferi buri mwaka. Mugwize ibyo miriyoni zabagenzi, hanyuma mu buryo butunguranye umushinga wo kwagura umuhanda wa miliyari 2 z'amadolari urasa nkuwumvikanye. Ariko imyaka ibarirwa muri za mirongo ubushakashatsi bwerekanye ko umuhanda munini wagutse utera ibyifuzo - inzira nyinshi zikurura abashoferi benshi, kandi n’umubyigano ugaruka mu myaka 5 kugeza 10. "Igihe cyakijijwe" kirashira, ariko ibintu bifatika, umwenda, hamwe n’abaturage bimuwe bikomeza.

Ubu buryo busubiramo mubyemezo remezo byubucuruzi hamwe nibisanzwe. Isosiyete igura porogaramu y’ibigo isezeranya "kuzigama amasaha 15 kuri buri mukozi mu cyumweru," gusa isanga ko ishyirwa mu bikorwa ritwara amezi 18, bisaba itsinda ry’ikoranabuhanga ryabigenewe kubungabunga, kandi rikabafungira mu bidukikije by’abacuruzi bishyuza amafaranga yiyongera. Ubushakashatsi bwakozwe na 2024 bwakozwe na Gartner bwerekanye ko 83% by’ishyirwa mu bikorwa rya ERP birenze ingengo y’imari yabanje, naho ikigereranyo kirenga 75%. Kubara-ni-amafaranga kubara bifite ishingiro kugura ntibyigeze bibara ihungabana ryumuteguro, amafaranga yo guhugura, cyangwa ikiguzi cyamahirwe yo kugira kimwe cya kabiri cyitsinda ryibanze kuri software aho gukorera abakiriya.

Niki Cyatakaye Iyo Umuvuduko Uhindutse Ibipimo Byonyine

Iyo igenamigambi ryibikorwa remezo ritangiye kandi rikarangirana no kuzigama igihe, ibintu byinshi byingenzi birengagizwa kuri gahunda. Uwahitanye bwa mbere ni ukwihangana. Sisitemu yatunganijwe neza kubwihuta ikunda gucika - ikora neza mubihe byiza kandi igasenyuka mukibazo. Ububiko bwogukoresha algorithm yogosha amasegonda 12 kuri buri gutora nta gaciro bifite niba sisitemu yose yamanutse mugihe seriveri imwe hiccups. Umujyi wubaka umuhanda umwe wihuta wa arterial ujya mumujyi rwagati utera chokepoint yibiza mugihe impanuka yabujije inzira ebyiri.

Abahitanwa na kabiri ni uburinganire. "Igihe ni amafaranga" iha agaciro mu buryo butaziguye igihe abantu bamwe kuruta abandi. Mu igenamigambi ry’imijyi, ibi bivuze gushyira imbere abagenzi bo mumijyi batwara mumijyi hejuru yabaturanyi baturanye iyo mihanda minisiteri. Mu bucuruzi, bivuze guhuza ibikorwa byakazi kubakozi bahembwa menshi mugihe usize abakozi bambere bafite ibikoresho bidasobanutse, bishaje. Ibikorwa remezo byateguwe neza rwose bikorera abantu bose babishingiyeho, ntabwo abantu gusa igipimo cyisaha cyerekana urupapuro rwa ROI rusa neza.

Abahitanwa na gatatu ni uguhuza n'imiterere. Ibikorwa Remezo byubatswe kugirango bikemure ikibazo cyumuvuduko wumunsi akenshi ntibishobora kwakira ejo hazaza. Reba umubare wibigo byinshi byubatse ibikorwa remezo byose bya digitale hafi yibikorwa bishingiye ku biro, gusa byitondewe mugihe cyo kwimura akazi ka kure muri 2020. Ubucuruzi bwahinduye vuba ntabwo aribwo bwari bufite sisitemu "yihuta" - ni bwo bwari bufite uburyo bworoshye, bworoshye bushobora guhindurwa bundi bushya butabanje gutangira.

Igikorwa nyacyo cyibiciro: Kuramba, Guhinduka, ningaruka zose

Niba "igihe ari amafaranga" niyo ntangiriro yo gutangira, ni iki kigomba kubisimbuza? Ibyemezo remezo - waba utegura umuyoboro wambukiranya umujyi cyangwa uhitamo urufatiro rwibikorwa byubucuruzi bugenda butera imbere - bungukirwa nuburyo bwuzuye bwibiciro. Uru rutonde rugomba kubara kubintu byibanda ku muvuduko wihuta usanzwe wirengagiza:

1. Igiciro cyose cya nyirubwite mumyaka 10 - ntabwo ari igiciro cyubuguzi cyangwa kuzigama umwaka wambere, ariko kubungabunga, kuzamura, guhugura, nigiciro cyo gusimburwa amaherezo.
2. Guhindura ibiciro - ni kangahe kandi bihenze guhindura icyerekezo niba ibikorwa remezo bitagihuye? Abacuruzi gufunga, kwimuka kwamakuru, no kongera imyitozo byose bitwara ibiciro nyabyo.
3. Kwihangana mukibazo - iyi sisitemu yangirika neza mugihe ibintu bihindutse, cyangwa birananirana bikabije?
• Guteranya kugaruka - ibi bikorwa remezo bigira agaciro mugihe uko ishyirahamwe rikura, cyangwa rihinduka icyuho?

Uru rwego ntirwirengagiza imikorere. Irabisobanura. Urubuga rwubucuruzi rusanzwe nka Mewayz, kurugero, rwashizweho muburyo bunoze bwo gutekereza - 207 modules abashoramari bashobora gukoresha buhoro buhoro, nta-gukina-byose-nta-gukina urusimbi rwa porogaramu gakondo yatangijwe. Agaciro ntabwo "igukiza amasaha 4 mucyumweru kuri fagitire." Agaciro nuko isosiyete ishobora gutangirana na CRM na fagitire, ikongeramo umushahara na HR mugihe bahaye akazi abakozi babo ba cumi, urwego rwo gucunga amato mugihe baguye ibikorwa byo gutanga, kandi ntizigere ihura nogusimbuka kwimuka no gusimbuza kuko umusingi wubatswe kwaguka guhera kumunsi wambere.

Amasomo yo mumijyi Yabonye neza

Ntabwo umujyi wose waguye mumutego wo kwagura umuhanda. Umuhanda wa gari ya moshi wa Tokiyo utwara abagenzi miliyoni 40 buri munsi hamwe nigihe cyo kubahiriza igihe kiri hejuru ya 99%. Sisitemu ntiyakozwe kugirango igabanye igihe icyo aricyo cyose cyurugendo rwabagenzi - yashizweho kugirango igabanye umubare wabantu bashobora kugera aho berekeza. Igisubizo ni umujyi aho 60% byabaturage bagenda muri gari ya moshi, ubwinshi bwimodoka ni agace kamwe mubyagereranijwe mumijyi minini ifite, kandi ibikorwa remezo byubwikorezi byongera cyane agaciro kumitungo kuruhande rwa koridoro aho kubisenya.

Amsterdam yafashe indi nzira, ishora cyane mubikorwa remezo byamagare bitwara 38% yingendo zose mumujyi. Impuzandengo yo gusiganwa ku magare ntabwo yihuta kuruta gutwara - akenshi itinda. Ariko ibiciro byose bya sisitemu biri hasi cyane: ibikorwa remezo byamagare bigura hafi kimwe cya cumi kuri kilometero ikiguzi cyibikorwa remezo byumuhanda, bisaba kubungabungwa bike, bitanga ibyuka byangiza, kandi bizamura umusaruro wubuzima rusange. Igihe Amsterdam yasuzumaga ishoramari ryayo ryamagare ikoresheje uburyo bwuzuye aho kubara umuvuduko wuzuye, inyungu ku ishoramari yagereranijwe kuri 19 kugeza kuri 1.

Iyi mijyi yaratsinze kuko yabajije ibibazo byiza. Ntabwo "twimura abantu vuba vuba?" ariko "twubaka dute uburyo bukorera abantu benshi mu buryo bwizewe, burambye, kandi buhendutse mu myaka mirongo?" Ihinduka mugushiraho ryahinduye byose.

Gukoresha Ibikorwa Remezo Gutekereza kubikorwa byubucuruzi

Ibigo bito n'ibiciriritse bihura na verisiyo yibi bibazo buri munsi. Ikigeragezo cyo guhitamo umuvuduko biganisha ku buryo bumenyerewe: uwashinze adoda hamwe ibikoresho birindwi bya SaaS - kimwe cyo guteganya, kimwe cyo gutanga inyemezabuguzi, kimwe cyo kwamamaza imeri, kimwe cya CRM, kimwe cyo gucunga imishinga, kimwe cyo guhemba, kimwe cyo gusesengura. Buri gikoresho cyatoranijwe kuko cyari igisubizo "cyihuse" kuri kiriya kibazo cyihariye. Ariko ibikorwa remezo muri rusange biroroshye, bihenze, kandi ntibishoboka kubungabunga. Amakuru aba muri silos zirindwi zitandukanye. Ntakintu kivuga kubindi byose nta Zapier ihuriweho ivunika burigihe umucuruzi umwe avugurura API yabo. Ubucuruzi bumara umwanya munini ucunga ibikoresho byabwo kuruta kubikoresha.

Icyemezo cyibikorwa remezo gihenze ntabwo aricyo giciro cyambere - nicyo kigomba kongera kubakwa guhera mumyaka itatu kuko cyashizweho kugirango gikemure ikibazo cyihuta cyumunsi aho kuba ikibazo cyiterambere ryumunsi.

Aha niho imitekerereze yibikorwa remezo ifite akamaro kanini. Ubucuruzi bufite abakoresha 138.000, nkumuryango wimutse uva muri Seemless.huza na Mewayz, ntukeneye igikoresho cyihuta cyane. Irakeneye umusingi - urubuga rumwe aho amakuru ya CRM amenyesha inyemezabuguzi, aho sisitemu zo gutumaho zihuza nisesengura, aho HR nu mushahara basangira base base aho gusaba kohereza intoki hagati ya sisitemu. "Igihe cyakijijwe" muricyo gihe ntabwo kijyanye numurimo numwe wihuta. Nijyanye no gukuraho icyiciro cyose cyimirimo ibaho gusa kuko ibikorwa remezo byacitsemo ibice.

Kubaka Imyaka icumi, Ntabwo Igihembwe

Ikibazo cyimbitse hamwe n "" igihe ni amafaranga "nka filozofiya remezo nigihe cyayo. Iratanga amahirwe ako kanya kurenza kwihangana. Irabaza "niki gikiza igihembwe?" aho "niki kigikora mumyaka icumi?" Umujyi wose washenye quartier kugirango wubake umuhanda wasubizaga ikibazo buri gihembwe. Buri bucuruzi bwahisemo igisubizo cyahendutse, cyihuse cya software hanyuma ukamara imyaka itatu wimuka kure yacyo wasubizaga ikibazo buri gihembwe.

Ibindi ntabwo ari ukwirengagiza imikorere - ni ugufata imikorere nkigitekerezo kimwe muri benshi, kandi akenshi ntabwo aribyingenzi. Ibikorwa remezo byatsinze cyane, bifatika cyangwa bya digitale, bisangiye urutonde rwibintu bisanzwe: ni modular, bityo irashobora gukura idasimbuwe. Irashobora gukorana, ibice byayo rero bikorana nta kashe yihariye. Birashoboka, buriwese uyikeneye arashobora kuyikoresha. Kandi yateguwe hitawe kubitekerezo, kubera ko ibikorwa remezo bidashobora kubungabungwa bihendutse amaherezo bizatereranwa, kabone niyo byaba bitangaje kumunsi wo gutangiza.

Kubucuruzi bugenda bugora ibikorwa bigezweho - guhuza umubano wabakiriya, imicungire yimari, guhuza amakipe, hamwe no gutegura iterambere icyarimwe - ikibazo cyibikorwa remezo ntabwo "nikihe gikoresho cyihuta?" Ni "urufatiro ruzakomeza kudukorera mugihe twikubye inshuro icumi ubunini bwacu?" Icyo nikibazo gikomeye, kandi "igihe ni amafaranga" ntizigera ikugeza kubisubizo.

Ibibazo bikunze kubazwa

Kuki "igihe ari amafaranga" ni gahunda mbi yo gutegura ibikorwa remezo?

Mantra igabanya ibyemezo byose byihuta, yirengagije ibintu bikomeye nko kuramba, guhuza n'imihindagurikire, hamwe nigiciro cyigihe kirekire cyo kubungabunga. Ibikorwa Remezo byubatswe gusa kugirango ubike umwanya akenshi bikusanya umwenda wa tekiniki, bisaba gukora cyane, kandi binanirwa gupima. Sisitemu iramba isaba ishoramari ryambere mugushushanya neza - gushyira imbere kwihangana no guhinduka mugihe cyihuse gitera ibibazo byingutu mumuhanda.

Ni iki ubucuruzi bugomba gushyira imbere aho kwihuta mugihe twubaka sisitemu?

Ubucuruzi bugomba kwibanda kuramba, kugereranywa, no guhuza n'imiterere. Ibikorwa Remezo byateguwe hafi yaya mahame birwanya impinduka zisabwa nta kuvugurura bihenze. Amahuriro nka Mewayz yerekana iyi filozofiya - itanga OS 207-module yubucuruzi ihuza ibikoresho muri sisitemu imwe ihamye, bivanaho gukenera guhora wubaka ibikorwa byacitsemo ibice uko ibikorwa byawe bikura.

Nigute kwihutisha ibyemezo remezo bitera ibiciro byihishe?

Umuvuduko-wambere ibyemezo akenshi bitanga sisitemu yoroheje ivunika mukibazo, bisaba guterwa kenshi, no gufunga amakipe mububiko bwashaje. Ibiciro byihishe byiyongera mugihe - uhereye kubikosorwa byihutirwa no gutakaza umusaruro kugeza kunanirwa kwishyira hamwe mubikoresho bitandukanijwe. Igihe cyambere cyakijijwe gikoreshwa byihuse no gukomeza kubungabunga, bigatuma inzira "yihuta" ihenze cyane kuruta gutegura nkana.

Ubucuruzi buciriritse bushobora gushora imari mubikorwa remezo byigihe kirekire?

Rwose. Ibikorwa remezo birebire ntibisaba ingengo yimari nini - bisaba guhitamo neza. Ibisubizo nka Mewayz bitangirira ku $ 19 / mo gusa, bigaha ubucuruzi buciriritse kugera kumurongo wuzuye wubatswe kubunini. Gushora imari muri sisitemu ihuriweho, yateguwe neza kuva itangira irinda ibiciro bihenze byo gukura no gusimbuza ibikoresho bihendutse, bigufi mugihe gito mumezi make.