Kurera ni imbaraga zitsinda. Hano hari inama 5 zo gukura hamwe

Impamvu Kurabya Ntabwo ari itegeko ryonyine

Hariho imigani idashidikanywaho mumico yubucuruzi ivuga ko intsinzi ihimbwa mu bwigunge - uwashinze wenyine gutwika amavuta ya saa sita z'ijoro, uwiyerekwa wenyine wifuzaga ubwami kubaho. Ariko ubushakashatsi burigihe buvuga inkuru itandukanye. Ubushakashatsi bwakozwe na Gallup 2024 bwerekanye ko amakipe afite imibereho myiza hamwe arusha bagenzi babo 23% mu nyungu kandi afite uburambe buke 43%. Kurabya, biragaragara, ntabwo umuntu yagezeho wenyine. Numukino wikipe. Iyo abantu mumuryango bumva babonetse, bashyigikiwe, kandi bahujwe nintego basangiye, ikintu kidasanzwe kibaho: ibice byo gukura. Ntabwo ari kubucuruzi gusa, ahubwo kubantu bose barimo.

Igitekerezo cyo gutera imbere kirenze amanota yo gusezerana cyangwa intego zigihembwe. Nukwubaka ibidukikije aho ibisobanuro, umunezero, no gusohozwa bidatunguranye kubwimpanuka ahubwo ni ibisubizo nkana. Waba uyobora abantu batanu batangiye cyangwa uyobora itsinda ryagabanijwe rya mirongo itanu, amahame akomeza kuba amwe. Hano hari ingamba eshanu zifatika zifasha ikipe yawe gukura hamwe - ntabwo isohoka gusa, ahubwo muburyo bufite akamaro.

1. Kora Umutekano Mbere yo Gusaba Imikorere

Mbere yuko itsinda rishobora guhanga udushya, gufata ibyago, cyangwa gusunika imipaka, abayoboke baryo bakeneye kumva bafite umutekano. Umutekano wo mu mutwe - kwizera ko utazahanwa cyangwa ngo usuzugurwe kubera kuvuga ibitekerezo, ibibazo, cyangwa amakosa - ni ishingiro rya buri kipe ikora neza. Umushinga uzwi cyane wa Google umushinga Aristote wabyemeje nyuma yo kwiga amakipe 180: umutekano wo mumitekerereze nicyo kintu cyingenzi cyingenzi mumikorere yikipe, kurenza kwizerwa, imiterere, ibisobanuro, n'ingaruka.

Gushiraho umutekano ntibisobanura kwirinda amakimbirane cyangwa kugabanya ibipimo. Bisobanura guhuza intege nke. Iyo umuyobozi avugiye kumugaragaro "Nabonye iri kosa" cyangwa umuyobozi w'ikipe abajije "Nabuze iki?", Yohereza ikimenyetso gikomeye. Irabwira abantu bose bari mucyumba ko kwiga bifite akamaro kuruta kureba neza. Imihango mito irashobora kwihutisha ibi - gutangira inama hamwe no kwisuzumisha byihuse, kwizihiza "gutsindwa gutanga umusaruro" hamwe no gutsinda, cyangwa gushiraho uburyo bwo kwisubiza inyuma nyuma yimishinga.

Kubitsinda ryagabanijwe, ibi biranarushijeho gukomera. Iyo itumanaho ribaye binyuze muri ecran n'ubutumwa, ijwi rirasomeka byoroshye kandi guceceka gusobanurwa nabi. Ibikoresho bihuza itumanaho ryitsinda no kugaragara kwumushinga - nkubufatanye nuburyo bwo gucunga imirimo imbere muma platform nka Mewayz - bifasha kugabanya ibidasobanutse. Iyo buriwese ashobora kubona imiterere yumushinga, inshingano, niterambere ahantu hamwe, habaho umwanya muto wo gushidikanya bikuraho ikizere.

2. Menyesha Ibishoboka Mubantu, Noneho Izina

Bumwe mubuhanga buke bwo kuyobora ni ubushobozi bwo kubona ubushobozi mubandi mbere yuko babibona ubwabo. Amakipe meza ntabwo yubatswe nabayobozi bakurikirana ibisubizo gusa. Zubatswe nabayobozi bitondera - bamenya mugihe umuterimbere muto afite ubushake bwo kubaka sisitemu, mugihe umuyobozi wa konti afite impano yo de-escalation, cyangwa mugihe umwe mubagize itsinda rituje ahora abaza ibibazo bikurura ibibazo muburyo bwo kwisubiraho.

Ariko kubibona ntibihagije. Ugomba kuvuga izina. Kumenyekanisha mu buryo bwihariye, ku gihe gikora icyo abahanga mu by'imitekerereze ya muntu bita "kwigaragaza neza" - bifasha abantu kwinjiza imbaraga zabo no kubishingikiriza bafite ikizere kinini. Ubushakashatsi bwasohotse muri Harvard Business Review bwagaragaje ko abakozi bakiriye ibitekerezo bishingiye ku mbaraga bagaragaje umusaruro mwinshi wa 12.5% ​​ugereranije n’abatabonye ibitekerezo na gato. Ijambo ryibanze ni yihariye . "Akazi gakomeye" karibagirana. "Uburyo wahinduye icyo cyifuzo cyabakiriya hafi yububabare bwabo aho kuba ibiranga - byerekanaga ibitekerezo byukuri" - bikomera.

Ifumbire ibaho mugihe abantu bahagaritse gukora kugirango bemerwe bagatangira gutanga umusanzu bivuye mumbaraga zabo. Akazi k'umuyobozi nugushiraho ibihe aho iryo hinduka riba byanze bikunze.

Mubikorwa, ibi bivuze kubaka aho uhurira buri gihe injyana yikipe yawe. Buri cyumweru umwe-umwe, ibiganiro byikura buri gihembwe, hamwe nigihe-nyacyo cyo gutanga ibitekerezo byose birema umwanya kubwubu buryo bwo kumenyekanisha nkana. Iyo ibikorwa bya HR nibikorwa byo gutunganya byateguwe muri sisitemu imwe - aho gutatanyirizwa ku mpapuro zandikirwa, imeri, no kwibagirwa inyandiko zifatika - ibi biganiro byoroha gutangiza kandi bigoye gusimbuka.

3. Kubaka Imihango Basangiye Bishimangira Ibiri

Umuco wose ukomeye ufite imihango. Ntabwo ari agahato-kwishimisha, gutegekwa-kubaka-ubwoko - ariko ni organic, ibihe bisubirwamo byerekana "uri hano." Ibi birashobora kuba byoroshye. Ku wa mbere mu gitondo "gutsinda no guhangayika" guhagarara. Umuyoboro wa Slack wahariwe gusangira ibintu abagize itsinda biga hanze yakazi. Buri gihembwe "umunsi wa demo" aho umuntu wese, atitaye ku ruhare, ashobora kwerekana ikintu yubatse cyangwa yavumbuye.

Imihango ikora kuko itera guhanura kwisi itateganijwe. Baha abantu ikintu kuri ankeri. Ubushakashatsi bwakozwe na MIT Human Dynamics Lab bwerekanye ko uburyo bwo gutumanaho mu itsinda - uvugana nande, kangahe, kandi ni mu buhe buryo - bahanura intsinzi mu matsinda kuruta ibikubiye mu itumanaho ubwaryo. Muyandi magambo, imiterere yo guhuza ifite akamaro nkibivugwa.

Kugirango ubucuruzi butere imbere buyobora amashami menshi, gukomeza iyo mihango bisaba nkana nibikorwa remezo. Iyo CRM yawe, imicungire yimishinga, inyemezabuguzi, hamwe n’itumanaho ryimbere byose bibaho mubikoresho bitandukanye, ibice bihindura ibice byitondewe kandi bigahungabanya ibice bihuza abagize itsinda. Guhuriza hamwe ibikorwa kumurongo uhuriweho nka Mewayz - ihuza ibice birenga 200 bikubiyemo ibintu byose uhereye kumurimo ukurikirana kugeza ku mushahara kugeza kuri gahunda - bigabanya gucamo ibice. Iyo urusaku rukora rucecetse, hari umurongo mwinshi wimikoranire yabantu yubaka umuco.

4. Huza Intego Yumuntu kugiti cye hamwe nintego rusange

Abantu ntibatera imbere kubwimpanuka. Zitera imbere mugihe akazi kabo ka buri munsi gahuye nikintu bitaweho. Raporo ya Leta ya Gallup ivuga ko 70% by'abakozi batangaje ku isi hose bumva ko badacogora ku kazi. Umushoferi wibanze ntabwo ari indishyi cyangwa perks - ni ukubura ibisobanuro. Iyo abantu badashobora gushushanya umurongo ugaragara hagati yibyo bakora buri munsi nimpamvu bifite akamaro, motifike iragabanuka.

Gukosora ntabwo ari ibyapa bitera imbaraga cyangwa buri gihembwe amaboko yose aho ubuyobozi busoma ubutumwa. Nuburyo bwubaka muburyo bwo gukorera mu mucyo no guhuza. Buri wese mu bagize itsinda agomba gushobora gusubiza ibibazo bitatu atazuyaje:

1. Ikipe yacu igerageza kugera iki muri iki gihembwe? - Intego zisobanutse, zapimwe buri wese yumva.
2. Nigute umurimo wanjye wihariye ugira uruhare muri iyo ntego? - Umurongo utaziguye uva kumurimo kugiti cye kugeza kumatsinda.
3. Kuki iyi ntego ifite akamaro kurenza isosiyete yacu? - Guhuza ingaruka zabakiriya, guhindura inganda, cyangwa intego yagutse.

Iyo ibi bibazo byoroshye gusubiza, ikintu kirahinduka. Ibyemezo byihuta kuko abantu bumva ibipimo. Ubufatanye buratera imbere kuko ibyihutirwa biragaragara. Kandi imbaraga zubushake - ibitekerezo byiyongereye, gutera imbere bidasabwe, kuguma-iminota-icumi-gutinda-kuri-polish-a-gutanga - byiyongera mubisanzwe, kuko abantu bumva bafite uburenganzira kubisubizo bumva.

Uku guhuza bisaba ibirenze intego nziza. Birasaba imikorere igaragara. Mugihe ingengabihe yumushinga, imikoranire yabakiriya, amakuru yinjira, hamwe nakazi kakozwe mumatsinda byacecekeshejwe kuri sisitemu zaciwe, ndetse n'abayobozi bafite intego nziza barwana no gushushanya ishusho yamakipe yabo. Sisitemu ikora ibikorwa byubucuruzi biha buri wese - kuva kumuyobozi mukuru kugeza kumushahara mushya - ibitekerezo bisangiwe mubyukuri. Ibyo bisangiwe ni ubutaka bugamije gushinga imizi.

5. Shora mu mikurire, ntabwo ari intego gusa

Amakipe yitwaye neza ntabwo akubita intego. Batezimbere ubushobozi. Hariho itandukaniro rikomeye hagati yikipe igera ku ntego yayo ya Q3 binyuze mu ntwari zidashoboka hamwe nitsinda ryabigeraho mugihe kimwe cyubaka ubumenyi, inzira, no kwihangana bituma Q4 ikomera. Ikipe ya mbere irakora. Ikipe ya kabiri iratera imbere.

Gushora mu mikurire bisobanura kurema umwanya wo kwiga - nubwo bitorohewe ndetse niyo bidindiza by'agateganyo umusaruro. Ibigo nka Pixar bizwi cyane kubishyira mubikorwa binyuze mumasomo yabo "Braintrust", aho ibitekerezo byukuri kubikorwa biri gukorwa bitemewe gusa ahubwo byari byitezwe. Ibisubizo ntabwo byari firime nziza gusa - byari umuco aho buri muntu yumvaga ko gukura kwabo ari ingenzi kumuryango nkumusaruro wabo.

Mubyukuri, ibi bisa na:

• Kwerekana imikorere ikora - Guhinduranya abagize itsinda binyuze mumishinga cyangwa amashami atandukanye byubaka impuhwe nibitekerezo bya sisitemu.
• Ibitekerezo byubatswe - Ukwezi kwisubiraho bibaza "Twize iki?" kuruhande "Twatanze iki?" shyiramo iterambere mumikorere yimikorere yikipe.
• Guhuza Mentorship - Guhuza abagize itsinda babimenyereye hamwe nabashya bitera ihererekanyabumenyi kuburyo nta nyandiko ishobora kwigana.
> Ayo masaha yagaruwe ni ibikoresho fatizo byo gukura. Ihuriro nka Mewayz ryateguwe hitawe kuri iri hame: hindura imikorere igoye kugirango abantu bashobore kwibanda kumirimo isaba guhanga, guca imanza, no guhuza.

Ingaruka Yingirakamaro yo Gukurira Hamwe

Nta nimwe muri izi ngamba eshanu zikora mu bwigunge. Umutekano utanga ibitekerezo byukuri. Ibitekerezo byukuri byerekana imbaraga zihishe. Imbaraga zizwi zishora mubikorwa bya lisansi. Abantu basezeranye bahuza intego. Igikorwa gifite intego itera iterambere rirambye. Buri kintu gishimangira ibindi, bikora ingaruka ya flawheel yihuta mugihe.

Ubucuruzi buzasobanura imyaka icumi iri imbere ntabwo aribwo bufite ikoranabuhanga ryiza cyangwa ingengo yimari nini. Nibo bamenye uburyo bwo gufasha abantu babo gutera imbere - hamwe. Ubushakashatsi bwakozwe mu 2025 bwakozwe n’ikigo cy’ubushakashatsi cya Oxford Wellbeing bwerekanye ko amasosiyete yo muri quartile ya mbere y’imibereho myiza y’abakozi yinjije 1.8x imigabane y’abanyamigabane y’amasosiyete yo hasi ya kane mu gihe cyimyaka icumi. Kurya ntabwo ari ibipimo byoroshye. Nibyiza byo guhatanira umurongo wo hasi wapimwe.

Inzitizi ifatika kumakipe menshi ntabwo ari ubushake - ni umurongo mugari. Iyo abayobozi bashyinguwe mubikorwa bigoye, guhuza ibikoresho bitandukanijwe, kwirukana amakuru kurubuga, hamwe no gucunga intoki bigomba kuba byikora, ntamwanya uhari usigaye kubuyobozi nkana, bushingiye kubantu bushingiye kubisabwa. Iyi niyo mpamvu rwose guhuza ibikorwa byubucuruzi bifite akamaro. Ntabwo ari ugukora neza wenyine, ariko kubera ko imikorere ikora itera icyumba cyo guhumeka aho umuco, guhuza, no gukura hamwe bishoboka.

Ifumbire itangirana no guhitamo - guhitamo kubona ikipe yawe ntabwo ari icyegeranyo cyinshingano zuzuza imbonerahamwe ya org, ahubwo nkitsinda ryabantu bafite ubushobozi budakoreshwa, bategereje ko ibihe byiza bikura. Kubaka ibyo bintu nkana. Kuraho ubushyamirane burangaza ibyingenzi. Kandi urebe uko bigenda iyo itsinda ryabantu, bahujwe kandi bashyigikiwe, bahisemo gutera imbere hamwe.

Hindura ubucuruzi bwawe hamwe na Mewayz

Mewayz azana module 207 yubucuruzi muburyo bumwe - CRM, inyemezabuguzi, imicungire yimishinga, nibindi byinshi. Injira kubakoresha 138.000+ boroheje akazi kabo.

{"@ imiterere": "https: \ / \ / schema.org", "@ ubwoko": "FAQPage", "mainEntity": [{ \ u2014 CRM, inyemezabuguzi, imicungire yimishinga, nibindi byinshi. Injira kubakoresha 138.000+ boroheje akazi kabo. "}}]}

Ibibazo bikunze kubazwa

Kuki gutera imbere bifatwa nkimbaraga zitsinda aho kuba umuntu kugiti cye?

Gutera imbere bitera inkunga hamwe hamwe nintego isangiwe. Iyo abagize itsinda bumva bahujwe kandi bahabwa agaciro, bitanga ibitekerezo byiza bizamura imikorere muri rusange. Nkuko byavuzwe muri iyi nyandiko, amakipe afite imibereho myiza cyane abona inyungu zikomeye mu nyungu no kugumana. Nukurema ibidukikije aho buriwese ashobora gukura hamwe.

Nubuhe buryo bufatika bwo gutangira kubaka umuco wikipe ushyigikiwe?

Tangira ukoresheje itumanaho rifunguye, kugenzura buri gihe, no kwishimira intsinzi nto hamwe. Shishikariza kumenya urungano no gushiraho umwanya utekanye wo gusangira ibibazo. Kubuyobozi butunganijwe, urubuga nka Mewayz rutanga module 207 yibanze kumikorere yikipe no kumererwa neza, bigatuma byoroha gushyira mubikorwa impinduka nziza kuri gahunda.

Nigute nshobora gupima imibereho myiza yikipe yanjye?

Koresha ubushakashatsi busanzwe bwa pulse, ukurikirane ibipimo byingenzi nkibipimo byo kugumana no gutanga umusaruro, kandi witondere ibitekerezo byujuje ubuziranenge mugihe umwe-umwe. Shakisha ibimenyetso byo gusezerana no gufatanya. Ubushakashatsi bwa Gallup bwerekanwe bwerekana ko iterambere ryagerwaho mu mibereho myiza rifitanye isano n’ubucuruzi bwiza.

Ikipe yacu iri kure. Nigute dushobora guteza imbere guhuza no gutera imbere hamwe?

Shyira imbere ibikorwa byubaka amatsinda, koresha guhamagara videwo kubiganiro bifite ireme, kandi ushireho imiyoboro isobanutse neza. Shakisha amahirwe yo gukorana muburyo budasanzwe, nka kawa isanzwe. Ibikoresho nka Mewayz ($ 19 / mo) bitanga module-ya-module kugirango ifashe amakipe yagabanijwe kubaka ikizere no gukomeza imyumvire ikomeye yintego.

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