Sikuti Aliyense Ayenera Kukhala Wamalonda. Pano pali Chifukwa Chake Wothandizira Wabwino Adzakuuzani Izi

Nthano Yazamalonda Amene Akuwonongera Anthu Ntchito Zawo

Chaka chilichonse, anthu miyandamiyanda amasiya ntchito zokhazikika, kukhetsa maakaunti osungira, ndi kusokoneza ubale ndikusaka bizinesi yomwe amawona pazithunzi za podcast. Malinga ndi US Bureau of Labor Statistics, pafupifupi 20% ya mabizinesi atsopano amalephera m'chaka choyamba, 45% mkati mwa zaka zisanu, ndi 65% mkati mwazaka khumi. Komabe uthenga wabwino woyambira ukupitilirabe kufalikira - wokulitsidwa ndi ma TV owonetsa ma reels ndi nthano za Silicon Valley zomwe zimaphatikiza kudzilemba ntchito ndikudziwonetsa nokha. Chowonadi chosasangalatsa chomwe alangizi akulu akhala akunong'oneza mwachinsinsi kwa zaka zambiri ndi ichi: kuchita bizinesi sikuyitanira konsekonse, ndipo kunamizira kuti sikolimbikitsa - ndi kusasamala.

Uku sikungofuna kutchuka. Ndi chitetezo cha chitsogozo chowona mtima. Alangizi abwino kwambiri mu mbiri ya bizinesi sanakhale ochemerera. Iwo akhala ofufuza - anthu omwe amafunsa mafunso ovuta asanalembe macheke olimbikitsa. Ndipo funso lovuta kwambiri lomwe amafunsa siloti "muli ndi lingaliro labwino?" Ndi "kodi munamangidwira izi?"

Zomwe Palibe Amene Amakuuzani Zokhudza Munthu Woyambitsa

Chithunzi chachikondi cha wochita bizinesi - wamasomphenya, wopanda mantha, wokhala ndi caffeine kosatha - amabisa mbiri yovuta kwambiri yamalingaliro. Kafukufuku wochokera ku yunivesite ya California ku San Francisco adapeza kuti amalonda ndi omwe amatha kuvutika maganizo, nkhawa, komanso kutopa kwambiri kusiyana ndi anthu ambiri, ndipo 49% ya omwe adayambitsa kafukufuku wina adanena kuti ali ndi matenda a maganizo. Makhalidwe omwewo omwe amatsogolera kukhumbitsa bizinesi - kutengeka mtima, kulolera zoopsa, kutsutsana - zitha kukhala mangawa ofanana.

Oyambitsa enieni samangolekerera kusatsimikizika; amawugwiritsa ntchito. Amapanga zisankho ndi chidziwitso chosakwanira tsiku lililonse, nthawi zambiri poyang'anira malipiro, kusangalatsa osunga ndalama, ndikuletsa makasitomala kuti asagwedezeke - nthawi imodzi. Ili si luso lomwe mungaphunzire kuchokera pa bootcamp ya sabata. Ndi chikhalidwe chokhazikitsidwa ndi zaka zambiri, kulephera, komanso kudzizindikira. Akatswiri ambiri aluso, anzeru sakhala ndi mtima wotero, ndipo palibe cholakwika chilichonse ndi zimenezo.

Chavuta ndi chikhalidwe chomwe chimawauza kuti alipo. Pamene chikhumbo ndi ndalama yokhayo yomwe ikufunika kukambirana za njira za ntchito, timayika anthu kuti alephere kulephera. Mlangizi wabwino samayesa chidwi chanu. Iwo amawunika kamangidwe kanu - maziko amalingaliro, azachuma, ndi momwe zinthu ziliri zomwe zimatsimikizira ngati mutha kupanga china chake chokhalitsa.

Momwe Upangiri Weniweni Umawonekeradi

Warren Buffett nthawi zambiri amayamikira mlangizi wake Benjamin Graham osati ndi chilimbikitso, koma ndi chilango. Graham akuti adakankhira kumbuyo malingaliro a Buffett oyambirira a ndalama ndi mafunso okhwima, osati kutsimikizira basi. Kukangana kopindulitsa kumeneko - mlangizi yemwe amakana kutsimikizira - kukuchulukirachulukira m'dziko lomwe aliyense amafuna kukhala "munthu wamatsenga." Uphungu wowona siwotsogolera. Ndiko kulinganiza.

"Chinthu chamtengo wapatali chomwe mlangizi angachite sikukuuzani kuti ndinu wamkulu - kumakuuzani komwe simuli. Kuyankha moona mtima panthawi yoyenera kungapulumutse zaka khumi za kuyesayesa kolakwika."

Mlangizi wamkulu amawunika kulekerera kwanu kusakhazikika kwachuma, kuthekera kwanu kokhazikika popanda dongosolo, ubale wanu ndi kulephera, ndipo - mozama - ngati vuto lomwe mukufuna kulithetsa likufunikadi kampani yatsopano kapena ngati ikufunika wogwiritsa ntchito waluso mkati mwa yomwe ilipo kale. Izi ndi zokambirana zosiyana, ndipo kuziphatikiza kumabweretsa zotsatira zosiyana.

Alangizi omwe apanga mabizinesi kuyambira poyambira amamvetsetsa zomwe anthu akunja samamvetsetsa: zenizeni zatsiku ndi tsiku zoyendetsa kampani sizimakhudzana kwenikweni ndi nkhani yoyambira. Mutha kukhala woyambitsa wanzeru koma osagwiritsa ntchito bwino. Mutha kukhala wochita modabwitsa koma wamasomphenya oyipa. Kudziwa kuti ndinu ndani - komanso kukhala woona mtima pa izi - ndi maziko a chisankho chabwino chilichonse cha ntchito.

Njira Zina Si Mphotho Zotonthoza

Chimodzi mwamalingaliro owononga kwambiri omwe amawotcha chikhalidwe choyambirira ndikuti kusankha kusapeza kampani ndi mtundu wodzipereka. Sichoncho. Chuma sichimayendera oyambitsa okha. Zimayendera mainjiniya, ogwira ntchito, otsatsa, odziwa bwino zaluso, ndi akatswiri ogulitsa omwe amasankha kugwiritsa ntchito luso lapadera m'mabungwe omwe alipo kale - komanso omwe amayenda bwino chifukwa cha chisankhocho.

Ganizirani za kukwera kwa "intrapreneur" - ogwira ntchito omwe amayendetsa zatsopano komanso njira zatsopano zopezera ndalama kuchokera kumakampani okhazikika. Kafukufuku wa 2023 wa Deloitte adapeza kuti makampani omwe ali ndi zikhalidwe zolimba za intrapreneurial amaposa anzawo pakukula kwachuma ndi 20%. Awa ndi anthu omwe ali ndi nzeru zamabizinesi koma amawayika m'magulu omwe amapereka zothandizira, zomangamanga, komanso kukhazikika komwe amafunikira. Iwo sakukhazikika. Akukhathamiritsa.

Nzeru zomwezi zimagwiranso ntchito kwa odziyimira pawokha, alangizi, ndi ogulitsa okha omwe amamanga mabizinesi ang'onoang'ono, opindulitsa a munthu m'modzi popanda zovuta za osunga ndalama, magulu akulu, kapena ziyembekezo zakukula kochirikizidwa. Sikuti bizinesi iliyonse iyenera kukweza antchito 100 kuti ikhale yopambana. Katswiri yemwe akupanga $300,000 pazachuma zapachaka ndi kudziyimira pawokha pa nthawi yawo wapanga china chake chodabwitsa - ndipo mlangizi wabwino adzawathandiza kuwona izi, m'malo mowakankhira kumalo okwera a VC omwe safunikira.

Kupanda Kuyankha Kumene Kumamiza Oyambitsa Ambiri

Ngati pali khalidwe limodzi lomwe limalekanitsa mabizinesi okhazikika ndi omwe amawotcha kapena kulephera msanga, ndiko kuyankha kwakukulu - kuthekera kokhala ndi zotulukapo zilizonse popanda kutsutsa zomwe zikuchitika pamsika, osewera nawo, kapena nthawi. Izi ndizovuta. Psychology yaumunthu imalumikizidwa ndi kulephera kwakunja komanso kuchita bwino mkati. Kugonjetsa mawayawo, nthawi zonse, pansi pa zipsinjo, ngakhale kukhudzidwa ndi zotsatira zake, si khalidwe lomwe anthu ambiri amakhala nalo mwachibadwa.

Ndikoyenera kufotokoza momveka bwino momwe kuyankha kumawonekera pochita. Kumatanthauza kuyitana kasitomala nokha pambuyo pa kulephera kwazinthu m'malo molola membala wa gulu kuti atenge zomwe zagwa. Zimatanthawuza kubwereza ndondomeko zanu zachuma ngakhale pamene manambala ali oipa. Kumatanthauza kukhala mu kusapeza kwa kotala yoyipa popanda kugawanso udindo. Chofunika kwambiri, zikutanthauza kukonzanso njira yanu potengera deta m'malo moteteza malingaliro anu oyambirira.

• Kuyankha kwamakasitomala: Kupereka malonjezo ngakhale zitakhala zovuta kapena zodula kutero.
• Kuyankha kwa gulu: Kupanga malipiro, kupereka malangizo, ndi kuteteza anthu anu ku chipwirikiti chomwe mudayambitsa.
• Kuyankha pa data: Kuchita zomwe manambala akukuuzani, osati zomwe mumayembekezera kuti anganene.
• Kuyankha kwa inu nokha: Kudziwa pamene vuto ndiwe - ndikuchitapo kanthu.
• Kuyankha ku cholinga chanu choyambirira: Kuzindikira pamene kukula kwachoka pa cholinga chomwe chinayambitsa zonse.

Oyambitsa omwe amachita bwino kwa nthawi yayitali ndi omwe amapanga kuyankha pamamangidwe a bizinesi yawo - kudzera mu zida zomwe amagwiritsa ntchito, anthu omwe amawalemba ntchito, ndi machitidwe omwe amawagwiritsa ntchito. Mapulatifomu ngati Mewayz amathandizira pano popatsa eni mabizinesi kachitidwe kamodzi kophatikizika komwe kamayendera CRM, invoicing, HR, payroll, ndi analytics, kotero kuyankha kumakhazikika m'dongosolo m'malo modalira khama lamunthu payekha. Membala aliyense watimu, zochita, ndi kagwiridwe ka ntchito kamakhala pamalo amodzi, malo osawona amachepa kwambiri.

Pamene Nthawi ndi Zochitika Zili Zofunika Kwambiri Kuposa Zomwe Mumakonda

Ngakhale pakati pa anthu omwe ali ndi malingaliro oyenera pazamalonda, nthawi ikhoza kukhala chilichonse. Kafukufuku wa 2019 wa MIT Sloan School of Management adapeza kuti zaka zapakati pa oyambitsa bwino pa nthawi yokhazikitsidwa anali 45 - osati 25. Izi zimatsutsana mwachindunji ndi nthano zamakono zomwe zimapereka mphoto kwa achinyamata omwe ali pamwamba pa zochitika. Chifukwa cha kusiyana kumeneku ndikosavuta: kukhazikitsa bwino kumafunikira ukatswiri wa madambwe, maukonde a akatswiri, nkhokwe zandalama, ndi kukhwima maganizo - zonse zomwe zimayenderana ndi nthawi.

Mlangizi amene amasamaladi za zotsatira zanu adzakufunsani ngati ino ndi nthawi yoyenera, osati ngati bizinesi ndi njira yolondola. Kuyambitsa bizinesi muli ndi ngongole zazikulu, kuyang'ana pamavuto azaumoyo, kapena kusowa chidziwitso chamakampani sikumakupangitsani kukhala olimba mtima - kumapangitsa kuti mavutowo achuluke. Kudikirira mpaka zinthu zisinthe sikulephera. Ndi njira.

Momwemonso, mtundu wabizinesi yomwe mwayambitsa ndi yofunika kwambiri monga kusankha kuyambitsa. Mabizinesi okhudzana ndi ntchito, nsanja za SaaS, malonda a e-commerce, ndi machitidwe ofunsira onse amakhala ndi mbiri yowopsa, zofunikira zazikulu, komanso zofunikira pakugwirira ntchito. Mlangizi yemwe amaphatikiza zonsezi pamodzi pansi pa "zamalonda" ndikukupatsani malangizo omwewo mosasamala kanthu kuti sakugwira ntchito yawo. Chidziwitso cha chitsogozo chiyenera kufanana ndi momwe zinthu zilili.

Mmene Mungapezere Wothandizira Amene Angakuuzeni Choonadi

Msika waupangiri wakula kwambiri mzaka khumi zapitazi. Pali ma accelerator olipidwa, ma incubator oyambira, mapologalamu amagulu a pa intaneti, ndi makochi zikwizikwi odzitcha okha omwe amapereka machitidwe a "entrepreneur mindset" pamalipiro olembetsa pamwezi. Vuto ndilakuti ambiri mwa mabungwewa amalimbikitsidwa ndi ndalama kuti akulimbikitseni kutenga nawo mbali, osati kuwunika momwe mulili. Ma accelerator omwe amauza theka la omwe amawafunsira kuti asagwire ntchito zawo zatsiku ndi tsiku ali ndi bizinesi yosiyana kwambiri ndi yomwe imavomereza aliyense amene angakwanitse kulipira pulogalamuyo.

Izi sizikutanthauza kuti mapulogalamu okhazikika alibe phindu - ma accelerator ambiri amatulutsa zotulukapo zodabwitsa kwa anthu oyenera. Zikutanthauza kuti muyenera kukayikira malo aliwonse ophunzitsira omwe samabwerera m'mbuyo. Fufuzani alangizi omwe alephera poyera ndikumanganso. Yang'anani anthu omwe adachitapo mabizinesi ofanana ndi anu kukula ndi mafakitale, osati anthu okhawo omwe apanga malonda otchuka m'misika yosiyanasiyana. Ndipo yang'anani makamaka alangizi omwe amakufunsani zandalama zanu, maubwenzi anu, ndi ubale wanu wamaganizidwe osatsimikizika - chifukwa zokambiranazi zimawulula zambiri zakukonzekera kwanu kuposa kuwunikiranso dongosolo lililonse la bizinesi.

1. Fufuzani zochitika pa kutchuka: Pezani alangizi omwe ali ndi chidziwitso chokhudzana ndi kagwiridwe ka ntchito, osati nkhani zokopa zokhazokha.
2. Itanirani mafunso ovuta: Funsani mlangizi wanu momveka bwino kuti akutsutsani zomwe mukuganiza m'malo mozitsimikizira.
3. Gwirani gulu lanu: Mlangizi mmodzi amaona mbali imodzi. Alangizi atatu awona chithunzi chonse.
4. Unikani zolimbikitsa zawo: Kodi mlangizi wanu akupindula ndi chisankho chanu choyamba, mosasamala kanthu za zotsatira zake?
5. Yang'anani zofananira: Alangizi othandiza kwambiri adawonapo momwe zinthu zilili zanu.

Kupanga Bizinesi Yokwanira Yemwe Mulidi

Ngati mwaganiza zomanga - mutaganizira mowona mtima, mozama zakunja, ndikuwunika bwino momwe zinthu zilili pamoyo wanu - ndiye kuti cholinga chake ndikumanga bizinesi yomwe imagwiritsa ntchito mphamvu zanu zenizeni m'malo molimbana ndi malire anu achilengedwe. Makampani olimba mtima kwambiri amamangidwa ndi omwe adayambitsa omwe amalipira zofooka zawo kudzera m'machitidwe ndi anthu osati mwa kufuna kokha.

Apa ndipamene maziko oyendetsera bizinesi amakhala ofunikira monga masomphenya oyambira. Amalonda omwe amaika ndalama msanga pazida zomwe zimatha kuyankha - kutsatira ubale wamakasitomala, kuyang'anira momwe ndalama zikuyendera, kuyang'anira momwe gulu likugwirira ntchito, ndikuwunika momwe akukulira - amamasuka kuti aziyang'ana ntchito yomwe imafuna kuweruza kwawo mwapadera. Mewayz, mwachitsanzo, alipo ndendende kwa woyambitsa wamtunduwu: eni bizinesi yemwe akufuna 207 luso lophatikizika logwira ntchito popanda zovuta zomangirira pamodzi zolembetsa zambiri zolumikizidwa. Pa ogwiritsa ntchito 138,000 padziko lonse lapansi, njira yofananira ikuwonekera - oyambitsa omwe apulumuka ndikukula ndi omwe amapanga mwayi wogwiritsa ntchito msanga m'malo modalira zotulutsa zamunthu kwamuyaya.

Chinthu chabwino kwambiri chomwe mlangizi angachite ndikukuthandizani kumvetsetsa kusiyana pakati pa bizinesi yomwe imakukwanirani ndi yomwe imangokusangalatsani. Chisangalalo ndi chosavuta kupanga. Fit imapezedwa podzipenda moona mtima, ndipo ndiye maziko a chilichonse chokhazikika chomwe chimamangidwa. Sikuti aliyense ayenera kukhala wabizinesi. Koma iwo omwe akuyenera - omwe ali ndi malingaliro, nthawi, ndi dongosolo kuti apambane - akuyenera kukhala ndi alangizi oona mtima kuti awathandize kudziwa.

Mafunso Ofunsidwa Kawirikawiri

Kodi ndingadziwe bwanji ngati bizinesi ili yoyenera kwa ine?

Mlangizi wabwino adzakuthandizani kuunikira kulekerera kwanu pachiwopsezo, njira yoyendetsera ndalama, komanso zolimbikitsa zenizeni musanasiye ntchito. Dzifunseni ngati mukutsogozedwa ndi vuto linalake lomwe mukufuna kuthetsa kapena mukungofuna kuthawa momwe mulili. Kuthawa si mtundu wabizinesi. Kudziyesa moona mtima - motsogozedwa ndi munthu yemwe wayenda yekha ulendowu - ndi gawo loyamba lofunikira.

Kodi mlangizi amakuuzani chiyani kuti maphunziro apaintaneti samatero?

Alangizi amakupatsirani chowonadi chosasangalatsa chogwirizana ndi momwe mulili. Awona mabizinesi enieni akulephera ndipo amadziwa zizindikiro zochenjeza. Zomwe zili pa intaneti zimakonzedwa kuti zigwirizane, osati zolondola - sizimawonetsa mtengo wathunthu wopanga kampani. Mlangizi yemwe wamanga chinthu chenicheni amatsutsa malingaliro anu, kuyesa kupsinjika-yesani bizinesi yanu, ndikukuuzani nthawi yomwe lingaliro lanu likufunika ntchito yambiri musanaike pachiwopsezo chilichonse.

Kodi pali zida zovomerezeka zomwe zimapangitsa kuti bizinesi ikhale yotheka kwa oyamba kumene?

Inde - nsanja zokhazikika zimatha kutsitsa kwambiri maphunziro. Mewayz, mwachitsanzo, ndi makina ogwiritsira ntchito ma module 207 omwe akupezeka pa app.mewayz.com kwa $19/mwezi omwe amakhudza maziko ogwirira ntchito omwe ambiri omwe adayambitsa nthawi yoyamba alibe. Koma ngakhale chida chabwino kwambiri sichingalowe m'malo mwachiweruzo chowonekera bwino ngati njira yamalonda ikugwirizana ndi moyo wanu, umunthu wanu, ndi zolinga zanu zazitali panthawiyi.

Kodi ndikulephera kusankha bizinesi si njira yoyenera kwa inu?

Ayi - ndipo mlangizi aliyense woyenera kumumvetsera adzakuuzani zomwezo. Kusankha ntchito yokhazikika, yolipidwa bwino yomwe imagwirizana ndi mphamvu zanu ndi njira yovomerezeka komanso nthawi zambiri ya moyo wapamwamba. Chikakamizo cha chikhalidwe cha "kupanga zinthu zanu" chadzetsa kuvutika kwakukulu kosafunikira. Kudziwa nokha bwino kuti mutha kuyimba foni koyenera ndi njira yanzeru yaukadaulo, osati kuthawa kufuna kutchuka.