Business Intelligence for SMBs: Kupanga zisankho zoyendetsedwa ndi data

Mabizinesi ang'onoang'ono akhazikika pamgodi wa data - ambiri sadziwa momwe angawagwiritsire ntchito. Business Intelligence (BI) sinasungidwe mabizinesi omwe ali ndi ndalama zisanu ndi imodzi zowerengera; ndi njira yoyenera, SMB iliyonse imatha kusintha data yaiwisi kukhala zisankho zanzeru, ndalama zambiri, komanso mpikisano weniweni.

Ndicho chifukwa chake tidapanga eBook yathu yaulere, "Business Intelligence for SMBs: Kupanga Deta-Driven Decisions" — bukhu lothandiza, losasinthasintha lopangidwira eni mabizinesi omwe akufuna zotsatira popanda zovuta. Tawonani zomwe zili mkatimo ndi chifukwa chake zili zofunika kwa inu.

Kodi Mwakhalapo Kale Kale Osazindikira?

Mabizinesi ang'onoang'ono ambiri amaganiza kuti amafunikira zida zodula kapena katswiri wodzipereka kuti "achite" nzeru zamabizinesi. Chowonadi? Mukupanga kale deta yofunikira tsiku lililonse. Kugulitsa kwanu, kuchuluka kwa anthu pawebusayiti, mitengo yotsegulira maimelo, matikiti othandizira makasitomala, ngakhalenso kucheza pawailesi yakanema zonse zimafotokoza nkhani — muyenera kungophunzira kuwerenga.

Mutu 1 wa eBook umakupatsani mwayi wozindikira data yobisika ya goldmine yanu. Kuchokera pa CRM yanu ndi purosesa yolipira kupita ku nsanja yanu yotsatsa maimelo ndi ma analytics a webusayiti, timakuwonetsani momwe mungayang'anire magwero a data omwe muli nawo kale ndikuwakonza kuti azitha kuchitapo kanthu. Palibe pulogalamu yatsopano yofunikira kuti muyambitse - kungosintha kawonedwe.

Ndi Ma Metrics Ati Amene Amasuntha Singano Kwa Mabizinesi Ang'onoang'ono?

Imodzi mwa misampha yayikulu yomwe SMB imagweramo ndikutsata chirichonse ndikumvetsetsa palibe. Ma metric achabechabe ngati mawonedwe amasamba ndi kuchuluka kwa otsatira amatha kumva bwino, koma nthawi zambiri samagwirizana ndi kukula kwa ndalama. Chaputala 2 chimachepetsa phokoso ndikukuthandizani kupanga dashboard yolunjika mozungulira ma metric omwe ali ofunika kwambiri.

Nawa ma KPI ofunikira omwe SMB iliyonse iyenera kuyang'anira:

• Zopeza Makasitomala (CAC): Ndalama zomwe mumawononga kuti mupambane kasitomala aliyense watsopano - komanso ngati ndalamazo ndizokhazikika.
• Kasitomala Nthawi Zonse (CLV): Ndalama zonse zomwe kasitomala amapeza paubwenzi wake wonse ndi bizinesi yanu.
• Zomwe Zimachitika Nthawi Zonse (MRR): Ndalama zodziwikiratu zomwe zimakupatsani mwayi wokonzekera kulemba ntchito, kuwerengera, ndi kukula molimba mtima.
• Churn Rate: Maperesenti amakasitomala omwe mumataya mwezi uliwonse — nthawi zambiri amapha mwakachetechete mabizinesi ang'onoang'ono.
• Masinthidwe a Channel: Ndi njira ziti zotsatsa zomwe zimatulutsa makasitomala olipira, osati kungodina kokha.

Mukamayang'ana kwambiri manambala asanu awa, mumasiya kulosera ndikuyamba kuyang'anira bizinesi yanu momveka bwino.

Kodi Zambiri za Makasitomala Zingawonjezere Bwanji Ndalama Zomwe Mumapeza?

Kusonkhanitsa deta ndi sitepe yoyamba. Kusandutsa ndalama ndi kumene matsenga amachitika. Chaputala 3 chikulowa mukagawo kakasitomala ndikusintha makonda anu - njira ziwiri zomwe makampani akuluakulu akhala akugwiritsa ntchito kwa zaka makumi ambiri koma tsopano akupezeka ndi mabizinesi amtundu uliwonse.

Kugawa kumatanthawuza kuyika makasitomala anu m'magulu potengera zomwe amachita, kuchuluka kwa anthu, mbiri yogula, kapena kuchuluka kwa zomwe zikuchitika. Mukagawikana, mutha kusintha momwe mumafikira - kutumiza uthenga wolondola, kwa munthu woyenera, panthawi yoyenera. Buku la eBook limapereka njira zopangira magawo omwe amayendetsa kugula mobwerezabwereza, kuchepetsa kugwedezeka, ndi kuonjezera mtengo wamtengo wapatali popanda kuwonjezera ndalama zomwe mumagwiritsa ntchito potsatsa.

"Ma SMB omwe amachita bwino kwambiri kuposa omwe akupikisana nawo sakugwiritsa ntchito ndalama zambiri pazamalonda - akuwononga ndalama mwanzeru. Gawo loyendetsedwa ndi data limalola kampani ya anthu khumi kupereka zokumana nazo zomwe zimamveka ngati mtundu wa Fortune 500."

Kodi Ma Bizinesi Ang'onoang'ono Angathe Kuneneratu Zomwe Zachitika Asanagunde?

Zowunikiratu zolosera zikumveka ngati zowopsa, koma Chaputala 4 chimawulula kukhala malingaliro othandiza, ofikirika kwa eni mabizinesi ang'onoang'ono. Simufunika zitsanzo za makina ophunzirira kapena gulu la sayansi ya data. Muyenera kuzindikira zomwe zili mu data yanu yomwe ilipo ndikuchitapo kanthu omwe akupikisana nawo asanafike.

EBook imakuphunzitsani momwe mungadziwire zomwe zikuchitika pakanthawi mu data yanu yogulitsa, kuzindikira zizindikiro zochenjeza za kusamuka kwamakasitomala, ndikuzindikira kuti ndi zinthu ziti kapena ntchito ziti zomwe zikuchulukirachulukira. Ndizokhudza kumanga chizolowezikuwunika koyang'ana patsogolom'malo mongochita zomwe ziwerengero za mwezi watha. Zida zosavuta monga ma spreadsheets, kuphatikiza ndi mafunso oyenera, zitha kukupatsani mwayi wodabwitsa.

Kodi Mumachoka Kuzindikira Kupita Kumachitidwe Osatopa?

Mutu womaliza ukunena za kusiyana komwe kumayimitsa ma SMB ambiri m'mayendedwe awo: mtunda pakati pa kudziwa chinachake ndi kuchita chinachake chokhudza izo. Chaputala 5 chimapereka ndondomeko yothandiza yosinthira zidziwitso kukhala zisankho ndi zisankho kukhala zochita zoyezeka. Muphunzira momwe mungakhazikitsire mfundo zomwe zikuyenera kuyang'aniridwa mwachangu, momwe mungakhazikitsire njira zosavuta zofotokozera, ndi Mmene Mungamangire chikhalidwe choyendetsedwa ndi data

Apa ndipamenenso kukhala ndi nsanja yoyenera kumapangitsa kusiyana konse. M'malo mongoyang'ana ma spreadsheets, zida za imelo, ndi ma analytics dashboards, OS yogwirizana imabweretsa zonse pamodzi kuti deta yanu ilankhule yokha.

Mafunso Ofunsidwa Kawirikawiri

Kodi ndimafunikira luso laukadaulo kuti ndigwiritse ntchito nzeru zamabizinesi mubizinesi yanga yaying'ono?

Ayi. Ma BI amakono a ma SMB ndi okhudza kufunsa mafunso oyenera pazomwe mwasonkhanitsa kale. EBook yathu idalembedwera eni mabizinesi omwe si aukadaulo ndipo imakuwongolerani malingaliro aliwonse m'chilankhulo chosavuta kumva. Mapulatifomu ngati Mewayz amaphatikiza data yanu yabizinesi m'mamodule 207, kuti mumvetsetse bwino popanda kulemba fomula imodzi.

Kodi pali kusiyana kotani pakati pa nzeru zamabizinesi ndi kusanthula bizinesi?

Business intelligence imayang'ana pakumvetsetsa zomwe zidachitika ndi zomwe zikuchitika pano pogwiritsa ntchito ma dashboard, malipoti, ndi ma KPI. Ma analytics a bizinesi amapita patsogolo kuti afufuze chifukwazinachitika ndizomwe zingachitike pambuyo pake. Buku la eBook limakhudza zonse ziwiri - kuyambira ndi maziko a BI ndikupita patsogolo m'malingaliro olosera omwe SMB iliyonse ingagwiritse ntchito.

Kodi ndingayembekezere kuwona zotsatira kuchokera munjira yoyendetsedwa ndi data?

Mabizinesi ang'onoang'ono ambiri amawona zomwe zingatheke mkati mwa sabata yoyamba yokonza zomwe zilipo kale. Kupambana mwachangu - monga kuzindikiritsa gawo lanu lamakasitomala opindulitsa kwambiri kapena kupeza zinthu zotsika mtengo kwambiri - zitha kubweretsa kusintha kwa ndalama mkati mwa masiku 30. Mfungulo ndikuyamba ndi ma metric olunjika m'malo moyesa kusanthula chilichonse nthawi imodzi.

Mwakonzeka kusintha data yanu yabizinesi kukhala mwayi wampikisano waukulu kwambiri? Tsitsani eBook yaulere kuti muyambe, ndipo mukakhala okonzeka kuchitapo kanthu, yesani Mewayz kwaulere,                                yesani Mewayz kwaulere,                                yesani mabizinesi a Mewayz kwaulere, ndi+ 3 kuyika ntchito pakatikati, kusintha kayendedwe ka ntchito, ndikupanga zisankho zanzeru kuchokera padashboard imodzi. Mapulani amangoyambira $19/mwezi.